Marketero · Entrevistas
Dangerously Honest Advice to Create Generational Wealth
33 ideas de marketing sacadas de «Dangerously Honest Advice to Create Generational Wealth», de Alex Hormozi. Sobre todo de estrategia y decisiones de…
- 33 ideas despiezadas
- Fuente Alex Hormozi
- Dura 45 min
- Publicada en 2025
Ver la entrevista entera en YouTube
De qué habla
Las 33 ideas de esta entrevista se reparten así entre las etapas del marketing. El reparto es lo que distingue una entrevista de otra: dice en qué se detuvo de verdad quien hablaba.
Las 33 ideas, con su cita y su minuto
Cada una está sacada de un punto concreto de la entrevista. El enlace del titular lleva a
la página de esa idea, donde se ve quién más la dice por separado; el del pie salta al
segundo exacto del vídeo para que la compruebes tú.
El cambio de 1.500 dólares al mes que devuelve 96 horas
Estrategia y decisiones de negocioDelegar comida (unas 50 horas al mes, 800 dólares), limpieza de la casa (unas 25 horas, 500 dólares) y lavado y doblado de ropa (unas 16 horas, 200 dólares) cuesta 1.500 dólares al mes y devuelve 96 horas. Si sabes ganar más de 15 dólares la hora el cambio ya es rentable, y si no los ganas puedes usar esas 96 horas para aprender a ganarlos en un mes.
doesn't really matter though. You're going to get the point in a second. So that you can replace about $500 a month. You can replace this for probably about $200 a month. And so what does all this add up to? Well, if you add all this stuff together, you're going to save 96 hours per month for a cost of $1,500. So rough math here, if you know how to make more than $15 per hour, this trade makes sense. Now I'm going to do you one better. Even if you don't make $15 an hour,
Escúchalo en el minuto 23:16
La escalera de cinco niveles para comprar una habilidad
Estrategia y decisiones de negocioPara adquirir una habilidad hay cinco escalones en orden de coste: que alguien que ya conoces te enseñe gratis, aprender por tu cuenta en YouTube, aprender de un compañero de trabajo que ya cobra más por esa habilidad, pedirle a tu jefe que pague una formación externa, y solo al final pagar un tutor, una certificación o un profesor.
love to learn it. On top of that, you ask your boss, hey, can I go somewhere where I will find out a skill that will make you more money? And guess what? I know that skill is valuable because he'll pay more for it. If none of those other things, and if you're like, wow, those are four very legitimate paths to learning, duh. On top of that, then finally you say, you know what? No one I know in my business, outside of my life, and I can't find it on the internet, or I would need more personalized attention, then you take that and you get a tutor. That's it. You go to a certification, you get a…
Escúchalo en el minuto 15:15
Estrategia y decisiones de negocioUn empleado de 60.000 dólares al año puede conseguir que la empresa le pague una formación de 5.000 dólares si llega con el argumento de retorno: aprendo esto, vuelvo y con ello vendemos más de 5.000 dólares extra. Casi todos los jefes dicen que sí, y casi nadie lo pide por pereza o por miedo.
If you make $60,000 a year and you're like, Hey, can I learn this other skill? And I would say, okay, once you learn this other skill, let's say you want to go to a conference for two days that speak, you know, teach a specific thing on, you know, TikTok shop, whatever. Right? Like, okay, well, what are you going to use? How are you going to use that when you get back? Well, I think that if I take that, I could probably sell the books on TikTok shop. I'd be like, okay, I can see why that would make us more than $5,000. Great deal. Go for it. Now, what do I do? I'm happy to shell out the five…
Escúchalo en el minuto 13:22
Resuelve problemas de gente rica porque paga precios de gente rica
Investigación de mercado y clientePedirle 50 dólares a alguien que tiene 100 en el banco es pedirle el 50% de su patrimonio y se convierte en una decisión enorme; esos mismos 50 dólares son menos del 1% del patrimonio de una persona rica y ni los nota. Por eso conviene elegir mercados de alto valor con problemas concretos en vez de servir a cualquiera que te contrate.
solve rich people problems, you get to charge rich people prices. And here's why this matters. If somebody got $100 in their bank account and you're asking for 50, you're asking for 50% of their net worth. So for them, it's a very important decision. But that same $50 might be less than 1% of a rich person's net worth. So they don't even care. It would just be the equivalent of trying to sell $1 to that person with $100 in their bank account, right? They probably would barely even notice it, right? And so most
Escúchalo en el minuto 8:49
Estrategia y decisiones de negocioHormozi aprendió Facebook Ads pagándole a alguien por hora para que le enseñara, y después recuperó mucho más de lo invertido. Habilidades como llevar campañas, montar landing pages, escribir copy y vender son de las más valiosas del mercado y están disponibles gratis en internet: basta elegir una y quedarse con ella.
you get a teacher, and you learn. Like, that's how I learned Facebook ads. I just paid someone hourly. I said, teach me. And then I made way more back. And the thing is, is that real world skills like running ads, building landing pages, learning how to write copy, learning how to sell, these are all skills that are super valuable in the marketplace and available for free online. So if you're like,
Escúchalo en el minuto 15:42
Las cuatro fuentes con las que se financia una compra
Estrategia y decisiones de negocioCualquier compra se paga desde cuatro fuentes: deuda de consumo (le quitas a tu yo futuro y encima cuesta más mañana), ahorros (le quitas a tu yo pasado), flujo de caja (le quitas al presente) y nuevas oportunidades. Empobreces según el tipo de dinero que uses, y la última es la única que no resta de ninguna otra parte.
based on the type of money you use. So on the kind of like on little A over here is you can use debt, right? You can use consumer debt. You can use a credit card, loan shark, whatever to buy stuff. You don't want to do that because not only does it cost you today, it costs you more tomorrow. The next is that you can use your savings. So this is your little nest egg, right? That's another place that you can finance whatever purchases you want out of. The third little bucket that we have is you can learn it out of your cash flow. So you make a check, you get paid on Friday, you take some of…
Escúchalo en el minuto 37:38
Lo que no estaba en el plan se paga con trabajo que tampoco estaba en el plan
Estrategia y decisiones de negocioCuando aparece una oportunidad o un gasto que no estaba presupuestado, Hormozi no lo saca del dinero ya asignado: hace un trabajo extra que tampoco estaba planificado para financiarlo. Esa es, dice, la magia del dinero: te deja aprovechar algo nuevo sin romper el plan que ya tenías.
savings goals, whatever it is. But then this money allows you to take advantage of a new opportunity. So you're like, okay, I want to do this thing. It wasn't in my plan. And so therefore I'm going to do something that also wasn't in my plan to get it. That's the magic. And I love this because this is
Escúchalo en el minuto 40:18
Gasta en lo que tú valoras, no en lo que toca a tu nivel de ingresos
Estrategia y decisiones de negocioHormozi aclara que la historia de las compras no contradice su discurso de austeridad: a Layla le gusta esa ropa y se la pone, a él no le gusta y no la compra. El criterio no es cuánto ganas, sino gastar solo en aquello que de verdad disfrutas.
what happened? But, but anyways, she spent the money. And the point was, is, is that this friend of ours had been rich for a very long time? And she was like, you said you wanted these things. So she's like, so get them. You know, it's just like, and again, you might be like, wait a second. I thought this is, this is antithetical to that. Layla likes that stuff. She would, she wears it. She, she likes this stuff. I obviously don't. And I think that that's like, if you, if you take anything
Escúchalo en el minuto 44:18
La remodeladora que vendió un proyecto extra para pagar la consultoría
ConversiónUna empresa de remodelación de cocinas de unos cinco millones al año quería contratar un análisis completo del negocio, que no es barato. En vez de sacarlo de sus ahorros, la dueña aceptó un proyecto de diseño personal de 150.000 dólares que normalmente no habría tomado, y con eso pagó el servicio: crear una oportunidad nueva para financiar la compra es un rasgo común de la gente que termina siendo rica.
kitchen remodeler who came out here. They were probably doing like five-ish million a year, something like that. And she wanted us to look at the business and have my team kind of like do a full analysis and be like, all right, this we need to change the market, this we need to change sales, whatever, right? And so it's not cheap. And she took on a project for an extra 150 grand that was like a personal design project that she doesn't normally take on so that she could buy it and pay for it. And I remember thinking to myself like, she's going to make it. Like she'll be fine because she…
Escúchalo en el minuto 38:17
Invierte en el SME 500 antes que en el S&P 500
Estrategia y decisiones de negocioEl día que dejas de invertir en tu propia formación es el día en que decides que ya eres suficientemente bueno y que no quieres crecer más. En vez de meter mil dólares en el S&P 500 y tener 1.100 un año después, invertirlos en habilidades puede triplicar tu ingreso.
better return on that than anything I could put it into. I'll give you this little rule of thumb. The day you stop investing in education for yourself in skills is the day that you decide you're good enough and you don't want to grow anymore. So if you're not investing in anything now, then you've already decided that you don't want to get better than you are. And so my favorite way of saying this is that instead of investing in the S&P 500, invest in the SME 500 because that thousand dollars triples your income versus turning from $1,000 to $1,100 a year later. Whoop-de-do.
Escúchalo en el minuto 16:35
Cambiar una suscripción de 10 dólares por un pago único de mil
Oferta y precioSi un cliente paga 10 dólares al mes y se queda 60 meses, su valor total es de 600 dólares; si se le puede vender un acceso de por vida por 1.000 dólares al contado, hay que hacerlo, porque 1.000 vale más que 600. La gente se obsesiona con la baja fuga de la suscripción y se olvida de comparar los dos números.
to have a $10 per month customer. Okay. And that person's going to stay for 60 months. Okay. Now people would see this and say $10 a month. That means it's super low churn. This must be a very valuable business, blah, If you could get that same customer to pay a thousand dollars upfront for a lifetime deal, should you do it? Yes. Yes. A thousand dollars is worth more than 600.
Escúchalo en el minuto 5:35
Comprar tiempo de forma constante, no cosas
Estrategia y decisiones de negocioUsar el dinero como un profesional consiste en comprar tiempo de manera constante en lugar de acumular objetos. No se trata solo de invertir: la pregunta que casi nadie se hace es cómo gastar de forma eficaz.
world for ways to use money. And rather than saying spending money, using money. And so you want to use money because it's a tool like a pro. And people don't even think about it like that. Of course you can, like, of course there's investments, but how can you spend effectively, right? This is where you're constantly buying time, not stuff. And the thing is, is there are levels to buying. This is call it my
Escúchalo en el minuto 41:56
Comer 500 veces en Chipotle en un año para no perder horas de venta
Estrategia y decisiones de negocioSu contable le reclamó por tener 500 transacciones en Chipotle en un año; él respondió que no compra ni prepara comida porque cada venta le deja 500 dólares en 30 minutos. Comprar tiempo significa liberar capacidad para reasignarla a algo que rinde más que el objeto o la tarea que estabas haciendo.
I ate at Chipotle over 500 times in one year. I didn't know that. I found out from my accountant who was like, why do I have 500 transactions at Chipotle? I was like, well, he's like, you really got to cut down on this bill. I was like, why? He's like, you're spending so much money there. I was like, well, I don't buy groceries. It's like, I don't prep food. I don't do any of that. And that amount of time that saves me, I was like, I can do sales all day. And one sale is 500 bucks and that takes
Escúchalo en el minuto 21:15
Estrategia y decisiones de negocioSi una habilidad equivale a mil dólares extra al mes, pagar 500 dólares una sola vez por ella es una inversión desproporcionada frente a cualquier otra. Además no tributa, no se pierde en un divorcio y ningún gobierno te la puede quitar; su familia huyó de Irán durante la revolución y lo único que conservaron fue la educación.
because the skill, like if you thought of a skill as an extra thousand dollars a month, then wouldn't, like what investments can you pay $500 for one time that make you an extra thousand dollars a month for the rest of your life? That would be an insane investment. And that's what skills are. And here's what's even crazier. They're not taxable. You also can't lose them in a divorce. No government can take it from you. And it might be because my family fled from Iran during the revolution, and so we lost everything. The only thing we had was education.
Escúchalo en el minuto 32:50
Optimizar solo por dinero es optimizar la acumulación de una herramienta
Estrategia y decisiones de negocioHormozi explica que todo su discurso parte de una pregunta: cómo optimizo para conseguir este resultado concreto. Una vez logrado el resultado cada uno hace lo que quiera, pero si optimizas únicamente alrededor del dinero acabas optimizando la acumulación de una herramienta en vez del resultado que querías.
and then leave it to somebody else who's going to blow it. So who cares? Right. I talk about this from the perspective of how do I optimize to get this outcome? Once you get the outcome, you can do whatever you want. But if you only optimize around money, you optimize around accumulation of a tool.
Escúchalo en el minuto 44:50
Estrategia y decisiones de negocioSe puede hacer exactamente el mismo trabajo para una empresa de otra ciudad, en remoto, y cobrar entre un 30% y un 40% más. Lo llamativo es que casi nadie postula de forma consistente a empleos mejor pagados, aunque no cueste nada intentarlo.
couple very easy examples. You can do the exact same job in a different city and make 30% to 40% more and work remote. You can just work remote to a different company and make significantly more money. And what's crazy to me is that people don't just like consistently apply to jobs that make more
Escúchalo en el minuto 10:38
Estrategia y decisiones de negocioLa gente invierte cien horas en montar algo que le deje 100 dólares al mes de ingreso pasivo cuando esas mismas horas cobradas de forma activa le habrían dado 10.000 dólares. Quienes hoy viven de ingresos pasivos casi siempre tuvieron antes un ingreso activo enorme.
increase. The TLDR is people will spend a hundred hours trying to make a hundred dollars a month passive when they could have just made $10,000 getting paid for their active time. That's a bad trade. And so what everyone seems to forget is that the people with passive income often had massive
Escúchalo en el minuto 4:14
Marca y posicionamientoNunca hay que cambiar reputación por dinero, porque solo se puede recuperar uno de los dos. Los pobres piensan en las cuentas de este mes y los ricos en las habilidades que construyen la riqueza de esta década; en cuanto priorizas la caja de corto plazo sobre la inversión de largo plazo, ya perdiste.
Now, once you start earning these skills, what else do our rich parents say? Reputation over everything. Trust is earned in drops but lost in buckets. Never trade reputation for money. You can only get one of them back. Poor parents focus on this month's bills. Rich parents focus on this
Escúchalo en el minuto 17:03
Curar el círculo: las cinco personas con las que te comparas
Estrategia y decisiones de negocioUno de los estudios longitudinales más largos sobre el éxito muestra una alta correlación entre tu éxito y tu grupo de referencia, las cinco personas con las que te comparas. Cortar malas amistades no es ser antisocial sino subir el estándar, y la forma más fácil de cambiar tus acciones es cambiar tu entorno.
the likelihood to achieve your goals. So this research has been cited all over the place, which is one of the longest longitudinal studies on success is that there's a high correlation between your success and your reference group, aka the five people that you compare yourself to. And so when you get, when you cut bad friends, it's not that you're being antisocial, it's that you're raising your standards, right? If you want to change your actions, the easiest thing to do is change your environment, right? Average parents teach kids to get along with everyone, right? Wealthy parents teach kids…
Escúchalo en el minuto 27:23
Una certificación de 500 dólares que triplicó un sueldo mínimo
Estrategia y decisiones de negocioLa hija de un amigo ganaba el salario mínimo y quería ahorrar; el padre le propuso sacar la certificación de flebotomista, que cuesta 500 dólares y toma un fin de semana más unas semanas hasta el examen, y con eso triplicó su poder de ingreso. Ese retorno supera a cualquier inversión en bolsa o en cripto con el mismo dinero.
I've used it before, but it's so good. Friend of mine's daughter making minimum wage wants to save money. He says, Hey, why don't you just triple your minimum wage? She says, how he says, why don't you just go get a phlebotomist certification? It takes a weekend and it's $500. And then you pass the test. And then after that eight weeks or whatever it is, right, you can then make three times your earning power. That's going to save, that's going to, that's going to pay more dividends than any SMP,
Escúchalo en el minuto 14:19
Multiplicar el ingreso por diez vence a ahorrar un diez por ciento más
Estrategia y decisiones de negocioEl ahorro tiene un techo absoluto: como máximo puedes guardar el 100% de lo que ganas, y con 30.000 dólares al año eso no lleva a ninguna parte. No es un problema de eficiencia sino de volumen; la gente es irresponsable gastando, pero lo es aún más por lo poco que intenta optimizar cuánto gana.
it's better to focus on how to 10x your income than save an additional 10%. Because the thing is, is that at the absolute hypothetical max, all you can do is save 100%. You could live on nothing, REITs, and somehow show up to work or whatever it is that you do to make money and save 100% of what you make. The thing is, if you're making $30,000 a year, it's just like it takes forever, even at 100%. This is not an efficiency problem. This is an absolute volume issue. You have an income problem, not a spending issue. As much as people are irresponsible with their spending, and they are,
Escúchalo en el minuto 10:02
Aunque tengas el dinero, ya está asignado a otra cosa
Estrategia y decisiones de negocioIncluso teniendo dinero en el banco, casi todo está asignado a objetivos concretos, así que un deseo inesperado no debería salir de ahí. Para Hormozi es perfectamente válido hacer un trabajo que no esperabas hacer para conseguir algo que no esperabas querer.
could afford it. He was a beetle. He was crushing it, but it's the concept. And the thing is, is that's that thing is it's like, even when you have the money, it's like, well, I've already allocated all this money. And this is something that did, I didn't expect. So that's totally okay to also do work. You didn't expect to get it. All right. Number 12. And this one, you're not going to,
Escúchalo en el minuto 41:05
Gastar es una habilidad, no una consecuencia automática de ganar más
Estrategia y decisiones de negocioEl punto número 12 de la lista de Hormozi es gastar como habilidad: usar el dinero es una destreza que se entrena y no aparece sola cuando suben los ingresos. Por eso mucha gente que gana mucho sigue sin saber qué hacer con lo que gana.
this one will probably surprise it with you. So this is, this is SAS spending as a skill. The only people who say you can't buy happiness haven't given enough away. And the reason is, is that spending money, using money is a skill. And so it makes sense that as you increase
Escúchalo en el minuto 41:23
Estrategia y decisiones de negocioHormozi describe niveles sucesivos de gasto para liberar tiempo. El primero llega con un par de cientos de miles de dólares al año y es donde la mayoría se detiene; los siguientes incluyen house manager, uno o varios asistentes ejecutivos, choferes, seguridad que además hace recados, jubilar a los padres, controlar la agenda de forma más agresiva y volar en privado.
constantly buying time, not stuff. And the thing is, is there are levels to buying. This is call it my one-on-one. This is my, this is my, you get up to, you know, a couple hundred thousand dollars a year. This, this level of spending, but most people stop there. You can keep going on this game, right? You can get a house manager. You can have executive assistants. You can have multiple executive assistants. You can have drivers. You can have security that also help and do things for you. You can retire your parents. You can control your calendar even more aggressively. Like that, you can fly…
Escúchalo en el minuto 42:13
Estrategia y decisiones de negocioCulpar a otros de los propios problemas es una de las mejores formas de seguir pobre. El trauma puede ser real y el problema puede no ser culpa tuya, pero nadie va a venir a resolverlo: aceptar que es tu problema es lo que te permite hacer algo al respecto.
best ways to stay poor is blame everyone else for your problems. And I want to be clear, it might not be your fault, but it still is your problem. And so maybe I should better say this to less trigger people, but it's your problem. And so no one else is going to solve it for you, right? Your trauma is real. Your problems are valid and absolutely no one is coming to save you. And once you accept that, you become dangerous. It actually doesn't matter if it's your fault, but it is your problem.
Escúchalo en el minuto 6:22
El que no acepta menos de 450.000 dólares y por eso los cobra
Oferta y precioUn conocido suyo criado en la riqueza gana entre 400.000 y 500.000 dólares al año casi sin habilidades: cuando le ofrecen 385.000 responde que no trabaja por menos de 450.000, y prefiere quedarse sin trabajo antes que ser alguien que gana menos. Ese estándar mínimo heredado es lo que le permite simplemente esperar mejores oportunidades.
allow their kids to go below or accept opportunities that are minimum below the minimum. So I'll give you a different example. So there's a guy that I know, who grew up rich, all right, super rich, New York rich, he has somehow been able to make, call it 400, 500,000 dollars a year for the vast majority of his adult life with basically no skills. Like he does nothing. Like I'm very confident, like he actually does nothing. And what's interesting though, is that like he's had to go from thing to thing because eventually people will figure that out. But he will stand there in a negotiation and…
Escúchalo en el minuto 34:34
Marca y posicionamientoRockefeller era el segundo productor de petróleo de su ciudad y pagó una cifra absurda por el número uno; todos dijeron que había pagado de más y él lo admitió. Lo que compraba no era la empresa sino poder decir que era el mayor productor de Ohio, y con ese título cerró 22 adquisiciones en los 60 días siguientes.
guy was like, man, you overpaid for that thing. Like it wasn't even worth close to that. And the crazy part is, is that when Rockefeller tells the story, he said, he was right. I overpaid for it. But what he failed to consider was that in the next 60 days, Rockefeller could say he was the number one biggest oil producer in Ohio. And as soon as that happened, he did 22 M&A deals in the next 60 days, rolling up everyone around him because he became the biggest player. And so that story, the delta
Escúchalo en el minuto 18:34
Si no usas el dinero, te mueres con él y otro lo despilfarra
Estrategia y decisiones de negocioPara Hormozi acumulas dinero para hacer algo con él; si no lo haces, te mueres con él y se lo dejas a alguien que lo va a dilapidar. Su conclusión es que el dinero existe para usarse, no para quedarse quieto.
she likes this stuff. I obviously don't. And I think that that's like, if you, if you take anything from this, it's doing you right. I think you acquire this money to do what you're going to die with it and then leave it to somebody else who's going to blow it. So who cares? Right. I talk about this from the
Escúchalo en el minuto 44:40
Una amiga le dijo a Layla que era pésima siendo rica
Estrategia y decisiones de negocioCuando Hormozi y Layla ya ganaban mucho dinero, una amiga bastante mayor les preguntó por qué siempre iban hechos un desastre, siempre en ropa de gimnasio porque los dos venían del fitness. Layla respondió que le daba cosa gastar tanto en ropa y la amiga le soltó, literalmente, que era pésima siendo rica, y se la llevó de compras.
it doesn't matter. We're making a lot of money. I'll just leave it there. And we met with a friend of ours who's significantly older. And, you know, she's like, why do you always look like crap? And she was being a little bit mean, but she was saying that to, to Layla because she was like, you're always just dressed in gym clothes, right? Now, both of us came from fitness. So like, we just, that's all we owned was fitness clothes, right? And she said, why don't you buy nice stuff? And Layla was like, I just, you know, I just feel weird spending that much money on clothes. She's like, you have…
Escúchalo en el minuto 43:05
Paul McCartney se escribió una piscina
Estrategia y decisiones de negocioHormozi cuenta que Paul McCartney quería una piscina y, ante la negativa de su pareja, dijo que se iba a escribir una canción para pagarla; ella le contestó que se iba a escribir una piscina. El punto no es que no pudiera permitírsela, sino el hábito de atar cada capricho a un ingreso que uno mismo genera.
how, so I'm biased here. This is how I think about money. There's a great story of Paul McCartney who was like, he, he was with, was it Yoko Ono or whatever? And he wanted a swimming pool and she was like, no, or she, whatever, for whatever reason he couldn't get it. And so he said, fine. He said, I'll just go write a song. And so she said, you're going to write yourself a swimming pool. And he said, yeah. And so write yourself your own swimming pool is he needed to go write a song. He knew if he wrote the song, he'd make the money for the swimming pool. He could have it. So of course he
Escúchalo en el minuto 40:34
La sala trasera de Chanel con la ropa ya preseleccionada
Estrategia y decisiones de negocioLa amiga citó a Layla en una tienda de lujo y la llevó a una sala trasera donde ya habían elegido de antemano ropa solo de su talla, con champán, y le puso una condición: no salir de ahí sin gastar al menos 30.000 dólares. Layla acabó gastando unos 6.000 y, cuenta Hormozi, a los dos se les cayó el estómago.
And so she gets into Chanel and then she was like, come to the back. And they're like, she was like, okay. So she goes to the back and they had an entire room all along the whole sides of all the room. They had already pre-picked all the clothes to be only Layla's size. And they had like champagne and she was sitting there. Her friend was like, all right, you're not leaving here without spending at least $30,000. And so Layla spent, and like Layla's like stomach dropped. She's like, oh my God. And so she spent 30, like $6,000 on clothing. Now, of course my stomach dropped because I'm like,
Escúchalo en el minuto 43:48
Los que dicen que el dinero no da la felicidad no han regalado suficiente
Estrategia y decisiones de negocioFrase de Hormozi: las únicas personas que dicen que el dinero no compra la felicidad son las que no han regalado dinero suficiente. La usa para introducir la idea de que la felicidad está en el uso del dinero, no en tenerlo.
The only people who say you can't buy happiness haven't given enough away. And the reason is,
Escúchalo en el minuto 41:28
Estrategia y decisiones de negocioHormozi dice que la cifra clásica de 70.000 dólares anuales como tope a partir del cual el dinero deja de aumentar la felicidad se ha actualizado a unos 400.000 o 500.000. Y añade su lectura: ese techo aparece porque a ese nivel se agotan las formas de usar el dinero que la mayoría alcanza a imaginar con su comprensión actual del mundo.
your income. And I think the numbers have been updated. It used to be $70,000. Now it's closer to like, you know, 400 or $500,000 is the, is the cap on happiness. But that's usually because at four or $500,000, that is what most people can fathom with their existing understanding of the world for ways to use money. And rather than saying spending money, using money. And so you want to use
Escúchalo en el minuto 41:39
Seguir leyendo
Esta es una de las 1872 entrevistas despiezadas. Puedes
ver todas, leer las ideas por tema o
empezar por la ruta guiada si no sabes por dónde.