Los diseños llamativos atraen la atención pero los básicos y la calidad aseguran la compra y la recompra

growth on meta I'm curious like with with your white socks being these Heavy Hitters are they also the Heavy Hitters in ads like do you feature white socks in the ads or do you feature the flashy socks and then people they get their eyes get caught by the flashy socks and then they come in for the Staples yeah that's basically how it goes um um most of the time like I very rarely have advertisements with plain socks because they're they're not really scroll stopping they're you you're doing a lot of like yeah it's just such an unsexy product like when you're trying to you know promote it on…

Ep 380: Streamlining Success – Outway's Taylor Fraser on Simplifying to Scale Ecommerce · 2024 · comprobar

growth on meta I'm curious like with with your white socks being these Heavy Hitters are they also the Heavy Hitters in ads like do you feature white socks in the ads or do you feature the flashy socks and then people they get their eyes get caught by the flashy socks and then they come in for the Staples yeah that's basically how it goes um um most of the time like I very rarely have advertisements with plain socks because they're they're not really scroll stopping they're you you're doing a lot of like yeah it's just such an unsexy product like when you're trying to you know promote it on…

Ep 380: Streamlining Success – Outway's Taylor Fraser on Simplifying to Scale Ecommerce · 2024 · comprobar

You know, I think that, you know, I, I think the first thing is no matter what it's quality, the quality of the first knife. Um, I always joke around that I can sell anyone one knife, but it takes the quality of the knife in the manufacturing to sell the second and third. So, um, I would start with that. But then also too, is like the, the knives that we're designing, there are, they're all for a purpose. So I think that's why people are buying second and third and fourth knives is like, you know, they will buy the black foot, which is like a general hunting knife, but then we have filet…

Ep 333: Three Years to 8 Figures with Brandon Horoho - Montana Knife Company · 2023 · comprobar

>> And then when they wear the socks, they invariably get comments on them, which I which I do literally every time I wear one of the brighter designs that that you know we've collaborated on or that or that I've uh I've got and it's like reinforces that decision. Also, every single time I put them on, I am reminded that they are not like normal socks because of how they're made and the materials used. And so I think once you get them on foot, you've got a good uh retention program just with the product itself. That is the main thing I say like our our strongest marketing is socks on feet…

Ep 555: How Outway Got Back to Profitable 8-Figure Growth: Channels, Margins, & the Brand Moat Ahead · 2025 · comprobar