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REPROGRAM your mind to be rich in 22 minutes....
26 ideas de marketing sacadas de «REPROGRAM your mind to be rich in 22 minutes....», de Alex Hormozi. Sobre todo de estrategia y decisiones de negocio…
- 26 ideas despiezadas
- Fuente Alex Hormozi
- Dura 22 min
- Publicada en 2022
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Estrategia y decisiones de negocioEn vez de preguntar cómo lograr algo, pregunta cómo lo destruirías: enumera todas las formas de arruinar tu negocio, tu matrimonio o tu salud y luego invierte cada una para obtener tus reglas. El cerebro humano detecta amenazas mucho mejor que soluciones, así que este atajo aprovecha una habilidad que ya tienes. Si evitas los errores obvios, terminas teniendo éxito casi por descarte.
reason I'm framing it that way is inversion thinking, which is where you solve problems in reverse. So, for you ask the question, how would it opposite of that. And what's interesting finding solutions. And so what we do is look for, then flip that in reverse to up, the reason that inversion thinking we can find solutions. And so if we about the ways to destroy it. I just have, then what happens is you succeed don't make many mistakes, you succeed
Escúchalo en el minuto 0:04
Lo que más mueve la aguja suele ser justo lo que estás postergando
Estrategia y decisiones de negocioLa velocidad no es cantidad de actividad: los más ricos no hacen más cosas, se aseguran de que se hagan las correctas, sean ellos u otros. De la lista de todo lo que podrías hacer, elige las poquísimas tareas que mueven el resultado y usa la procrastinación como señal, porque normalmente son las que no quieres hacer. Lo demás es la satisfacción mental de sentirte productivo sin avanzar.
Number 16, avoid working on what matters stay poor. Is that you work all day activity. You're doing stuff and nothing important moves forward because the nature of speed is not about activity. The people who are the richest in the world aren't doing the most stuff. They're doing the right stuff, right? stated, making sure the right stuff gets looking at the many things that you can or could do and picking the very few that are the ones that move the needle the most. And typically, they are the ones that you do not want to do and you are procrastinating on. And you can you that give you the…
Escúchalo en el minuto 10:27
Ya demostraste que sabes generar dinero cuando fue para pagarle a otro
ConversiónCuando apareció una cuenta inesperada, una nómina o un impuesto, encontraste la forma de conseguir el dinero: tenías la capacidad y la disposición, y las apagaste apenas pagaste la deuda ajena. La conclusión es que casi todos saben qué hacer y no lo hacen: para vender basta con llamar, ofrecer y, si dicen que no, llamar al siguiente; no es complicado, es que no están dispuestos.
about it. How many of you have needed to make money last minute? You had to payroll. You had to pay taxes. You had surgery, iPhone, whatever, right? some and you find a way to make the money What did you do there when you needed to up? You were willing to make money and you had the ability to make money when yourself. Think about that. You had the ability. You knew what to do and you just chose not to do it. You stopped doing it as soon as you paid someone else's bills because you were willing to is most people know what to do to achieve their goals. Most people do know that. You want to make…
Escúchalo en el minuto 15:55
Estrategia y decisiones de negocioCada proyecto nuevo empieza con optimismo desinformado, pasa a pesimismo informado cuando descubres el trabajo que exige, y cae en el valle de la desesperación. Justo ahí la mayoría salta a la siguiente oportunidad y repite el ciclo, dejando puentes a medio construir y sin terminar nunca nada. Saber que la caída es parte del proceso es lo que permite atravesarla en vez de abandonar.
doing just needs done. All right. 21. Start something new today. Start way to stay poor. Do stuff. Try Always leave half-built bridges, right? You never complete anything you start. just keep starting new things because it's exciting and it's new and you have what is called uninformed optimism because as soon as you jump into the new work and the things that were awesome the work that is required to be good. you go through the change cycle. You go uninformed optimism to informed pessimism and then you go through the valley of despair. And this is where everyone then jumps to the next forever…
Escúchalo en el minuto 13:07
Empieza en las peores condiciones, no en las perfectas
Estrategia y decisiones de negocioLas condiciones perfectas nunca llegan, y si las necesitas para funcionar dejarás de funcionar en cuanto cambien. Conviene arrancar cuando todo está en su peor momento: solo puede mejorar desde ahí, y habrás aprendido a operar en la adversidad que con seguridad volverá.
excellent way to stay poor. Number 14, favorites. You got to wait for you to be successful. And here's the secret. There are never going to be perfect conditions. And here's what's even crazier. If you need perfect conditions to be successful, the moment the conditions change, you will stop being successful. So, you might as well start when the conditions are at their they will only get better from there. And if you can prove success when things is guaranteed, you will still remain successful because you have learned how
Escúchalo en el minuto 8:52
5.000 compartidos en un hilo: reciclar el contenido validado en otro formato
Estrategia de contenidosEl hilo de Twitter con las 28 formas de seguir pobre acumuló más de 5.000 compartidos, y esa señal fue la razón explícita para convertirlo en video. La táctica es dejar que la reacción de la audiencia decida qué idea merece una producción más cara, en vez de apostar a ciegas.
by the way, side note, this entire uh little mini thread here got over 5,000 uh shares on my Twitter. Uh and so that is why I decided to make this video because it seemed like a lot of you guys
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Medición y experimentosEl error más común no es ignorar qué funciona, sino abandonarlo apenas desaparece la urgencia que lo motivó. La instrucción inversa es sostener lo que ya da resultado hasta aburrirte, precisamente porque te volviste muy bueno haciéndolo.
25 way to stay poor. Find something that works. Dear God, find something that works and then stop doing it. Think to do. Find something that works because a lot of you do know something that works. And then stop doing it. Number yourself. Be irreplaceable. Find something that works and don't stop doing it. Keep doing it until you're bored out of your mind because you're so good at doing that thing that worked.
Escúchalo en el minuto 15:48
Medición y experimentosEl error más común no es ignorar qué funciona, sino abandonarlo apenas desaparece la urgencia que lo motivó. La instrucción inversa es sostener lo que ya da resultado hasta aburrirte, precisamente porque te volviste muy bueno haciéndolo.
25 way to stay poor. Find something that works. Dear God, find something that works and then stop doing it. Think to do. Find something that works because a lot of you do know something that works. And then stop doing it. Number yourself. Be irreplaceable. Find something that works and don't stop doing it. Keep doing it until you're bored out of your mind because you're so good at doing that thing that worked.
Escúchalo en el minuto 15:48
Medición y experimentosEl error más común no es ignorar qué funciona, sino abandonarlo apenas desaparece la urgencia que lo motivó. La instrucción inversa es sostener lo que ya da resultado hasta aburrirte, precisamente porque te volviste muy bueno haciéndolo.
25 way to stay poor. Find something that works. Dear God, find something that works and then stop doing it. Think to do. Find something that works because a lot of you do know something that works. And then stop doing it. Number yourself. Be irreplaceable. Find something that works and don't stop doing it. Keep doing it until you're bored out of your mind because you're so good at doing that thing that worked.
Escúchalo en el minuto 15:48
Los rituales de preparación son un sustituto del trabajo
Estrategia y decisiones de negocioPublicar tus metas, repetir afirmaciones y armar rutinas para prepararte a trabajar consume el día sin producir nada; en internet abunda quien habla de cuánto trabaja más que quien produce. La recomendación es invertir el orden: empezar por hacer, hoy y no mañana, porque a veces la tarea solo necesita ser hecha.
like that. Okay, so the first and best way to stay poor is to start tomorrow. it is, is to start tomorrow. All right, back and say, "I tried." 20. Talk more, do less. Post about your goals. Post about your affirmations. Spend all day prepared to work and actually do very community. People love talking about how much they're working rather than advise you to rather than spend all this time preparing to work and creating superstitions and routines around the done, start with doing cuz sometimes the
Escúchalo en el minuto 1:34
Leer 52 libros al año sin aplicar nada equivale a no leer
Estrategia y decisiones de negocioPresumir una meta de 52 libros anuales es una forma cómoda de sentir progreso sin cambiar de posición; el hablante dice ver a las mismas personas repitiendo el ritual durante años sin moverse. La alternativa es leer un solo libro y ejecutar lo que dice antes de pasar al siguiente.
the next one is to read lots of books and then do nothing. All right, cuz it's people all the time that I've seen for years in the exact same position posting every, oh yeah, I'm reading 52 books this year. That's my commitment. Instead of reading 52 books, maybe just read one book and actually do something about it.
Escúchalo en el minuto 1:49
Estrategia y decisiones de negocioTu mejor esfuerzo puede ser insuficiente: lo requerido es lo requerido y al mercado, al universo y a tu jefe les da igual que lo hayas intentado. En vez de conformarte con haberlo dado todo, averigua cuál es el nivel exigido y practica tanto tiempo que sería irrazonable que siguieras siendo malo, hasta que tu máximo supere ese nivel.
Number 19, do your best, not what it takes? Because the reality is a lot of times your best may suck and what is required is what is required and that may be beyond you which means you must become better so that your best is beyond what is required because the number of people who say well I tried my best universe doesn't give a [ __ ] the about is what is required and so what you have to do is figure out what is required and then if you are incapable of doing it be better and do it for long enough that it would be unreasonable for you not to be good and then your best will surpass what is…
Escúchalo en el minuto 11:56
Estrategia y decisiones de negocioDa igual cuánto factures: si ajustas el estilo de vida por encima del ingreso cada vez que este sube, sigues pobre para siempre. El hablante recuerda que el 50 por ciento inferior de Estados Unidos no tiene ahorros y subraya que el gasto sí es controlable, porque siempre puedes bajar tu nivel de vida; lo que lo impide es que te importe más la opinión ajena que la propia.
is make money, period. Spend more than you make. And the beautiful part about this is that it doesn't matter how much you make. If you spend more than it, you poor. It doesn't matter how much you increase your income. Just spend more than you made, right? Go into debt and and adjust your lifestyle to your new income at all times or rather above your income so that you can always stay poor more you can do it, the the more you can outspend your income, the poorer you how few people like right now I think it's like the bottom 50% of America like doesn't have any savings. And what's control like…
Escúchalo en el minuto 18:48
Estrategia y decisiones de negocioDa igual cuánto factures: si ajustas el estilo de vida por encima del ingreso cada vez que este sube, sigues pobre para siempre. El hablante recuerda que el 50 por ciento inferior de Estados Unidos no tiene ahorros y subraya que el gasto sí es controlable, porque siempre puedes bajar tu nivel de vida; lo que lo impide es que te importe más la opinión ajena que la propia.
is make money, period. Spend more than you make. And the beautiful part about this is that it doesn't matter how much you make. If you spend more than it, you poor. It doesn't matter how much you increase your income. Just spend more than you made, right? Go into debt and and adjust your lifestyle to your new income at all times or rather above your income so that you can always stay poor more you can do it, the the more you can outspend your income, the poorer you how few people like right now I think it's like the bottom 50% of America like doesn't have any savings. And what's control like…
Escúchalo en el minuto 18:48
Estrategia y decisiones de negocioRomper promesas destruye tu reputación con otros, pero la peor es la propia porque nadie más sabe cuánto podías haber empujado: las llamadas que no hiciste, el contenido que no publicaste, el video que subiste sabiendo que podía ser mejor. El hablante define una versión de la felicidad como respeto por uno mismo, y ese respeto solo se gana cumpliéndote.
others 13 how to stay poor make promises and you both. You destroy your time to fix that. But the one that's the hardest one to fix is the reputation you have with yourself. You make promises to only one who's holding you accountable. happiness in my opinion is respect for oneself. And I think your own respect is hard you could have pushed. You know if could have made more cold calls. You could have made more content. You could version of that video and you decided to And so you make promises to yourself and you lose respect in the process. It's an
Escúchalo en el minuto 7:54
No pidas consejo ni validación a quien no llegó donde quieres llegar
Estrategia y decisiones de negocioMuchos se rodean de gente sin resultados y le piden tanto consejo como juicio sobre si su idea es estúpida. El mismo filtro aplica a copiar comportamientos: si el 99 por ciento no está en el 1 por ciento, imitar lo que hace la mayoría garantiza el resultado de la mayoría.
Crazy, I know. Number three, take advice surround ourselves with people who are very poor and we listen to their advice on how to be rich and they have no idea what they are doing and we also listen to their judgment on why our idea is everyone else is doing, right? Because doing, most people are not in the 1%. If you want to be in the 1%, you can't do what 99% of people are doing, which is They have no idea. And so, you can't doing because everyone else is poor. Why
Escúchalo en el minuto 2:05
El estándar del equipo se modela, no se ordena
Estrategia y decisiones de negocioTolerar mediocridad en otros produce más mediocridad: la gente se degrada con el tiempo si nadie sostiene el nivel. La condición es que tú te mantengas por encima del estándar que exiges, porque la mayoría no necesita que la lideren sino un modelo que pueda ver y copiar.
12. How to stay poor. Tolerate business or even in the workplace, if you tolerate mediocrity from others, you will be get more mediocrity and people the reverse of that of thinking like I will only tolerate excellence. And they're ball busters, right? They hold a standard that and here's the catch that they themselves stay above which means you must raise your own standard so that other people around you to hold themselves right the best like most people don't need to be led most people need a model and they can see that right
Escúchalo en el minuto 7:01
Estrategia y decisiones de negocioPriorizar la apariencia obliga a gastar; ser rico exige gastar menos durante un período largo, y eso solo es posible si valoras tu propia aprobación más que la ajena. El hablante lo ejemplifica con los comentarios que recibe por grabar en camiseta y sin logos, y remata que hay que estar dispuesto a parecer pobre.
to not wait for perfect conditions. 15. This is a classic one of poor folks in of troll comments that I get from the fact that I'm in my mama's basement and Of course, right? Because you confuse looking rich with being rich, right? you have to prioritize being rich which means spending less for a long period of time because you are not valuing the opinion of other people over your own which because you respect your own You have to be willing to die to the it's real [ __ ] Stop trying to look rich. Be willing to look poor. All you've got to be real to you or you'll
Escúchalo en el minuto 9:29
La incomodidad de aprender es un juicio que te impones a ti mismo
Estrategia y decisiones de negocioAl empezar algo nuevo vas a ser malo, y eso es normal; la incomodidad no viene de la tarea sino del juicio que te haces por no dominar algo que nunca hiciste. Evitar esa molestia pequeña garantiza la molestia grande: no conseguir lo que quieres en tu vida.
choose to define that way. So number 11 right. A lot of us, you know, we have new things. You have to take risks. You uncomfortable because you will suck, normal to suck. But people avoid through that. And it's so silly. The discomfort that they're feeling is the judgment they impose upon themselves about not being good at something kinds. You also guarantee the number one discomfort which is that you don't
Escúchalo en el minuto 6:25
Si un título habilita tu trabajo, cualquiera puede reemplazarte
Marca y posicionamientoIdea atribuida a Naval Ravikant: cuando existe un grado o certificado que habilita para hacer tu trabajo, siempre habrá una fila de gente dispuesta a hacerlo por menos. Hay que aprender cosas que otros no pueden hacer para volverse menos reemplazable, porque competir haciendo lo mismo más barato solo funciona con una estrategia operativa tipo Walmart que casi nadie tiene.
Number 24, be replaceable. All right. if and I I heard this from Navarakan I like it a lot which is if you can if you can get a degree to do the job you're never going to be unworthy doing it because everyone can do it right and so you have to be able to learn things that other people can't do right and that therein makes you irreplaceable or less replaceable. You don't want to be replaceable by a marketplace of people lined up behind you ready to take your job and do it for less. All right willing to do it for less which is a Do what everyone else is doing. Do it for less. Unless you have an…
Escúchalo en el minuto 15:06
Estrategia y decisiones de negocioQuien asume que siempre tiene razón rechaza el consejo de gente que ya llegó más lejos y se queda sin ninguna vía de aprendizaje. Los que van muy por delante comparten el rasgo opuesto: un deseo voraz de aprender de cualquier fuente y la humildad de asumir que todo el mundo sabe algo que ellos no saben.
ones on this list. Assume you are always right. How many people here, right, always just think they're right and they're not successful and they get advice from somebody who might be and they're like, "No, that's not going assume they're always right. They know they assume they know everything. Well, if you know everything, then why aren't will tell you this from the people that I have met who have have been far ahead of me, they have a voracious desire to learning from anyone and every single possible source they can. And those people have the humility to say that everyone knows something…
Escúchalo en el minuto 17:44
Estrategia y decisiones de negocioQuejarse de que algo no es justo no produce ninguna acción; conviene partir de que el mundo es injusto y actuar en consecuencia. El carácter fuerte se construye en temporadas duras, así que lamentar la dificultad es lamentar la causa del resultado que quieres: no puedes maldecir el calor y el martillo que templan el acero.
Number six is think that the world is complain. I'd be like, "That's not fair. is is that all that complaining that I nothing. And so the thing is is there's be the seventh one of how to stay poor, the world is fair is assume the world is accordingly. Instead of blaming your circumstances for who you are and what saying, your mess is your message. And I saying because how sad would it be to because strong character is built for seasons. And so we can't lament the can't lament the heat and the
Escúchalo en el minuto 3:36
Estrategia y decisiones de negocioSi defines el éxito con una cifra, la moverás al alcanzarla y pondrás otra meta en su lugar; hay multimillonarios que no se sienten exitosos y gente sin dinero que sí. La propuesta es tratar el éxito como proceso y no como resultado: eres exitoso el momento en que decides que lo eres, porque estás viviendo tus valores de búsqueda.
and still stay poor. Number 10, value you are successful the moment you say successful the moment that you decide you are successful. There are people who who have almost no money and absolutely right. It's our choice and I can promise you that if you try and give yourself a number, you will just move the goalpost. something else the new goal. And once it's a when then fallacy. It doesn't are successful. And the thing is that success is a process rather than an outcome. And so you can be successful in
Escúchalo en el minuto 5:20
Estrategia y decisiones de negocioSi defines el éxito con una cifra, la moverás al alcanzarla y pondrás otra meta en su lugar; hay multimillonarios que no se sienten exitosos y gente sin dinero que sí. La propuesta es tratar el éxito como proceso y no como resultado: eres exitoso el momento en que decides que lo eres, porque estás viviendo tus valores de búsqueda.
and still stay poor. Number 10, value you are successful the moment you say successful the moment that you decide you are successful. There are people who who have almost no money and absolutely right. It's our choice and I can promise you that if you try and give yourself a number, you will just move the goalpost. something else the new goal. And once it's a when then fallacy. It doesn't are successful. And the thing is that success is a process rather than an outcome. And so you can be successful in
Escúchalo en el minuto 5:20
Busca apoyo, no permiso: a quien te frena terminas resintiéndolo
Estrategia y decisiones de negocioCuando eliges una pareja que te hace sentir culpable por trabajar, entregas el poder sobre tu destino y pasas a pedir permiso en lugar de apoyo. Si no cumples tus metas y le atribuyes la culpa a esa persona, el resentimiento es inevitable, así que la responsabilidad es doble: elegir a alguien que apoye aunque no comparta la visión, y no depositar tu decisión en nadie.
be rich. Number four, this is a big one. Pick a spouse who will make you feel person. The problem is that you put your power of your destiny in their hands and you're asking for permission instead of support, right? Because at the end of dreams and you did it because of them, who do you think you're going to resent? it to your marriage to a pick people who are not who are going to support you in easily not put your power in somebody
Escúchalo en el minuto 2:32
Más de 100 millones de dólares al año como credencial de apertura
Marca y posicionamientoEl hablante declara que acquisition.com es un portafolio de empresas que factura más de 100 millones de dólares anuales, y lo dice en el primer minuto del video como prueba de autoridad. También remite a la venta pública de Gym Launch a American Pacific Group como verificación externa: la cifra se sostiene con un hecho comprobable, no solo con la afirmación.
my name's Alexi. I own acquisition.com. It's a portfolio of companies that is over $100 million a year. I make these Which is silly. You can just Google my name and just put uh private equity and uh and gym launch and American Pacific Group and you can see what we sold two
Escúchalo en el minuto 1:11
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