El contenido debe estructurarse progresivamente para generar conocimiento, afinidad y confianza antes de vender

create other content that probably only they will see but that they'll engage with and will get them to trust you really detailed stuff how to set up dynamic or marketing or here's how you're gonna set up conversion tracking in google analytics because the people going to be a customer anyway but the people who do engage with that stuff are going to go to trust you and that is where they are really primed to buy from that's how you're going to get the wide reach tips and tricks and helpful and entertainment all that stuff and then that's going to bring people in to know you and once people…

How to start your business for free with Jyll Saskin Gales @the_google_pro | TikTok for Business · 2022 · comprobar

creation is to think of it like dating you probably don't show up for a first launching a business week we don't want to do that because most people will be other see if you're a good fit and you do that by putting out valuable content that's how you get people to know you and then once people know you want like you can st and then once you get them to like you to trust you and no one say trust you buy from you this is called the know like trust framework and because the key is people don't just wake up one morning ready to buy from

How to start your business for free with Jyll Saskin Gales @the_google_pro | TikTok for Business · 2022 · comprobar

depth for example if i were to share a tick tock video that's like okay this is going to be a five minute lesson on how to launch a search campaign to detailed too nitty-gritty it's not gonna get a wide reach but you know what that's okay even if it only gets a thousand views that's super valuable for my target audience and it's gonna move them from liking to trusting so even within the same platform you want to have some content that has wide appeal and is going to bring people in to know you like here's a quick tip or um one thing i bet you didn't know

How to start your business for free with Jyll Saskin Gales @the_google_pro | TikTok for Business · 2022 · comprobar

specifically, I'm going to be going through the four content pillars that I focus on when designing a marketing So, getting on to the four content growth, authority, connection, and promotion. And and right now, I know So, for me, if content fits into one or more of these pillars, it has purpose. It has some sort of intent and it's somewhat strategic whether you meant for And going downwards, this could be seen as a as an example of a funnel, right? So growth is awareness, authority and connection is the research and cons consideration period and promotion is the purchase and the point of…

PPC Live Online #18 · 2025 · comprobar

yeah so i want to be omnipresent and top of mind uh everywhere so that you know i'm i'm continually trying to provide as much value for free as i can every my repurposing i hide nothing if you like if someone binges my content i am my goal is is if you watch my content you're going to be a better a better so my roi on that is to build the know like and trust so no matter where they are if they see my content and they take value on it and they great they associate my face with their business success even if they don't hire i make it very clear in all of my social media bios um you know how…

Content Repurposing | TikTok Live Replay ft @socialtypro @the_google_pro · 2022 · comprobar