El premio de un sorteo debe ser congruente con tu oferta para filtrar leads de calidad

incentivize a lead it's going to go down in quality a little bit it always helps when your prize is something so it filters out people that really want uh not only do they want a paddleboard they want to go on a vacation that's paddleboard eccentric how did the contest leads work out versus the vip early access leads in terms of conversion rate i'll let george comment on that for the contest and the vip the vip was like i think i had a much higher conversion rate and was just that because that list was like so warm like this they didn't sign up to win something they signed up in order like to…

Ep 197: AKNF - How to hit targets on day 1 of the drop with Maddle and Pilothouse · 2022 · comprobar

we've tested a few giveaways that had nothing to do with our products so we're like we should come up with like this badass man's bundle we went out and spent like $500 on like axes and backpacks and camping gear and it was going to be like this cool rugged bugout bag type thing and we got the cheapest leads we've ever got and they didn't buy [ __ ] when we give away stuff that's maybe less sexy but it's our product people that are going to apply have a actual interest in the products themselves and I think that's a big distinction if you have a brand and you've ran a giveaway but it didn't…

Ep 390: Live Bearded – Anthony Mink on Disrupting Capitalism & Soulful Business with EOS · 2024 · comprobar

bien en nuestros sitios web. Hicimos un sorteo gratuito que solía generar una conversión de alrededor del 15%. Literalmente, eran cinco bolsas al mes. Entre más de 30.000 participantes, habrá un ganador: una persona ganará cinco bolsas. Como tus escasas probabilidades de ganar . Y obtendríamos una tasa de participación del 15%. Así que, en realidad, para nosotros llegó un punto en el que si podemos atraer 100.000 visitantes a nuestro sitio web al mes, y conseguir que entre 15.000 y 20.000 de ellos se suscriban a nuestro correo electrónico,

DTC 165: Muddy Bites CEO Jarod Steffes Growing 1000% YOY By Delivering Delight and Mastering Memes · 2022 · comprobar

giveaway. And the nice thing with giveaway specifically is that you can tell everybody what the price is. So, there's no sticker shock because when they come in and then we offer like they come in one person wins the 20, but then everybody else you're like, "Great. You can do the 5K or the 10K or whatever

$100M Worth of Marketing Knowledge in 32 Minutes | Scale or Fail · 2026 · comprobar

We need to make sure that the thing that you were giving them, they truly perceive as valuable. And this is probably one of the biggest things that I can, that I can, if I can, this one took us longer to figure out is, and I don't think like lead magnets and stuff like that is valuable. Like it's got to be like, it has to be something that people really want in your space. So even if it's something that's unscalable, do it unscalable and then figure out a system to scale it. Once you get the, once you get the flow go, right? Cause in the beginning, you're gonna have

How I Scaled My Sales Team [Compensation, Recruiting & Training] · 2022 · comprobar