Construir comunidades en Facebook a partir de compradores o regalos genera altos ingresos y retención
- 7 fuentes la sostienen
- Esfuerzo alto
- Retorno alto
- Dicho en 2022–2023
Integrar a los clientes en grupos de Facebook, ya sea tras una compra o mediante dinámicas de regalos referidos con códigos QR, permite crear comunidades altamente rentables y fidelizadas. Varias fuentes muestran cómo regalar 20.000 productos de $5 para atraer miembros a un grupo generó $1.000.000 en facturación con un ticket promedio de $50 al año siguiente. Otra fuente matiza que estas comunidades también sirven para reducir la carga de soporte posventa entre usuarios y permiten realizar lanzamientos que generan $100.000 en una hora.
Quién lo dice, con sus palabras
Esta idea no sale de una entrevista suelta: aparece en 7 intervenciones distintas de Professor Charley T. Son 7 fuentes distintas, y ninguna sabe de las otras. Que varias personas coincidan sin conocerse pesa más que una repitiéndose diez veces, así que aquí está lo que dijo cada una, con el enlace al segundo exacto.
we had these five 100 flowers has these five dollar cookies smiley face now five it's delivered right so what we did is we said okay you get this cookie you scan this QR code it brings you to this Facebook group you join the Facebook group you say hey I got it you can pick one of your friends and we'll send it to them for free so we did 20 000 of those they built a Facebook group of 20 000 people their average aov on that 20 000 people over the next year was about 50 bucks so they made a million dollars by giving away 20 000 cookies
Charley Tichenor; Facebook Top 100 Advertising Expert in the USA. · 2023 · comprobar
I had these five 100 flowers has these five dollar cookies smiley face now five bucks for cookies probably too much but it's the liver right so what we did is we said okay you get this cookie you scan this QR code it brings you to this Facebook group you join the Facebook group you say hey I got it you can pick one of your friends and we'll send it to them for free so we did 20 000 of those they built a Facebook group of 20 000 people their average aov on that 20 000 people over the next year was about 50 bucks so they made a million dollars by giving away 20 000 cookies
Charley Tichenor; Facebook Top 100 Advertising Expert in the USA. · 2023 · comprobar
we had these five 100 flowers has these five dollar cookies smiley face now five bucks for cookies probably too much but it's delivered right so what we did is we said okay you get this cookie you scan this QR code it brings you to this Facebook group you join the Facebook group you say hey I got it you can pick one of your friends and we'll send it to them for free so we did 20 000 of those they built the Facebook group of 20 000 people their average aov on that 20 000 people over the next year was about 50 bucks so they made a million dollars by giving away 20 000 cookies
Charley Tichenor; Facebook Top 100 Advertising Expert in the USA. · 2023 · comprobar
we had these five 100 flowers has these five dollar cookies smiley face now five it's delivered right so what we did is we said okay you get this cookie you scan this QR code it brings you to this Facebook group you join the Facebook group you say hey I got it you can pick one of your friends and we'll send it to them for free so we did 20 000 of those they built the Facebook group of 20 000 people their average aov on that 20 000 people over the next year was about 50 bucks so they made a million dollars by giving away 20 000 cookies
Charley Tichenor; Facebook Top 100 Advertising Expert in the USA. · 2022 · comprobar
we said okay you get this cookie you scan this QR code it brings you to this Facebook group you join the Facebook group you say hey I got it you can pick one of your friends and we'll send it to them for free so we did 20 000 of those they built a Facebook group of 20 000 people their average aov on that 20 000 people over the next year was about 50 bucks so they made a million dollars by giving away 20 000 cookies
Charley Tichenor; Facebook Top 100 Advertising Expert in the USA. · 2023 · comprobar
we had these five 100 flowers has these five dollar cookies smiley face now five bucks for cookies probably too much but it's delivered right so what we did is we said okay you get this cookie you scan this QR code it brings you to this Facebook group you join the Facebook group you say hey I got it you can pick one of your friends and we'll send it to them for free so we did 20 000 of those they built a Facebook group of 20 000 people their average aov on that 20 000 people over the next year was about 50 bucks so they made a million dollars by giving away 20 000 cookies
Charley Tichenor; Facebook Top 100 Advertising Expert in the USA. · 2023 · comprobar
we had these five 100 flowers has these five dollar cookies smiley face now five it's delivered right so what we did is we said okay you get this cookie you scan this QR code it brings you to this Facebook group you join the Facebook group you say hey I got it you can pick one of your friends and we'll send it to them for free so we did 20 000 of those they built a Facebook group of 20 000 people their average aov on that 20 000 people over the next year was about 50 bucks so they made a million dollars by giving away 20 000 cookies
Charley Tichenor; Facebook Top 100 Advertising Expert in the USA. · 2023 · comprobar
Lo que dijo cada uno, y en qué minuto
La ficha completa trae la cita literal de cada fuente, el minuto exacto del video en que se dijo y el enlace para verlo. Eso pide cuenta —es gratis— porque es el trabajo que hay detrás de esta biblioteca.
Ver las 7 citas de esta idea¿Y esto está hecho en tu producto?
Saber qué hay que hacer es la mitad. La otra es averiguar qué de esto ya está en tu código, qué está escrito pero apagado y qué falta. Marketero lo audita desde tu propio agente —Claude Code o Codex— sin que el repositorio salga de tu máquina.
Ideas del mismo tema
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- Los códigos QR en soportes físicos permiten capturar datos de contacto directos
- La captación debe concentrarse en el producto inicial que maximiza la segunda compra