Integrar la IA en tareas operativas concretas es más rentable que probar herramientas novedosas

esa manera. Empieza con una cosa. Por ejemplo, Así que, busca en Google lo que sea. ¿Qué es eso que haces todos los días que ya no quieres hacer o que sientes que agregaría valor a tu negocio si pudieras hacerlo? ¿Lo haces rápido? Solo haz una búsqueda rápida en Google. Empieza con una sola elijan una cosa que estén haciendo, empiecen por ahí, y creo que ahí es donde realmente se produce la adopción de la IA. Y con las herramientas". No juegues con las herramientas. Elige algo que te sea útil. Como, elige algo que odies hacer. Te garantizo que hay una herramienta de IA que te ayudará a…

The Invisible AI Underbelly That No Marketer Knows About...Until Now (PART 2) · 2025 · comprobar

Yeah, I would say just, I mean, as of January 8th, 2026, I don't think LLMs are good enough to replace a lot of rules. I think they're getting close. I don't think they're good enough yet to replace. So I say that to say, don't just blindly copy and paste this and accept every output that it gives you. Read through it, make sure it looks correct. If it needs to be tweaked, go ahead and tweak it. Don't just blindly copy and paste this. Or you might just get an output that's, you know, subpar and doesn't get the job done.

How to Turn 2 Weeks of Market Research Into 20 Minutes · 2026 · comprobar

One, how to use Nano Banana and Arc Ads to make really like unhinged creative and a second one talking about how way too many people try to get AI do all the heavy lifting, but most of the ads are shit. But all that to be said, um I think it is not worth people's time to try get really good at all of the AI platforms on making What I do think you should be doing is trying to understand what content works. I love using AI to write copy, to try see what headlines or primary texts or captions concepts people might be interested in. I love using AI as a research tool. Words matter the most. So…

What I Learned from One of Meta’s Top 100 Global Advertisers - Charley Tichenor IV - E65 [English] · 2025 · comprobar

la recomendación? O si ya estás usando algo y te sientes cómodo con ello, no te distraigas para ir a un lugar diferente, redobla la apuesta con la herramienta que ya estás usando y averigua cómo puedes mejorarla aún más. ¿ te daría? Yo diría que ese sería el mejor consejo sería profundizar en herramientas como chat GPT si te estás adentrando en la realmente pueden aumentar tu productividad, especialmente desde un punto de vista de marketing, día hasta el punto en que parece que realmente no necesitas muchas de

Matt Wolfe's Top AI Tools Revealed | Perpetual Traffic EP 552 · 2023 · comprobar

Honestly, I think as business owners, you can switch from one LLM to the next and just chase the one that is currently the best one. But honestly, they're leaprogging each other. This is fairly common technology at this point. And you'll find the one that works best for you. And then one might be better for coding, one might be better for blogs, and you'll figure that out. But I have stopped trying to always be on the best and latest one because it is just going to take up so many cycles compared to me being actually productive. But that

What the Latest Google Ads Updates Mean for Businesses & Brands · 2025 · comprobar

the dummy tax I my my opinion on a AI right now is uh use AI to accomplish tasks not like in each of these instances I would caution anybody whose bus if your business isn't AI or you don't think your business is about to be wholesale taken over bayi by AI I'd leave AI projects alone I'd work on just look at your task list these are the 10 things that I do a day or the 500 things I do a day or the 10 things maybe more importantly that my employees do a day how can I supplement buttress strengthen uh process size these using Ai and that's where all of the sudden you start to see really…

The Future of Digital Advertising in an AI World | Perpetual Traffic EP 549 · 2023 · comprobar

mejores, simplemente no creo que suficiente gente conozca las profundidades de lo que puedes hacer con algunas de estas herramientas creo que es más bien cómo tomo estas herramientas de las que ya he oído hablar y hago incluso más de lo que la mayoría de la gente se da cuenta que puedo hacer con parece convertirse en una segunda naturaleza en muchos sentidos porque las herramientas son tan profundamente útiles pero solo si las estás integrando en tu funcionamiento diario como si tengo que recordar si se vuelve tangente ya sabes si tengo que salir de la autopista y detenerme y luego jugar con…

Matt Wolfe's Top AI Tools Revealed | Perpetual Traffic EP 552 · 2023 · comprobar

I've been playing it with it for almost three years now and so I started keeping lists of friction points in my day gripes uh daily activities that take a lot of time bottlenecks label it AI or not and then review it at the end of each week when you have time and start to research how large language models like chat chpt or Claude or Gemini can help resolve these or specific tools you

PPC Zone Nov 2024: The New Foundation for PPC Success | Sponsored by Optmyzr · 2024 · comprobar

but the form that chat GPT came up with included stuff that I just a would have missed or B wouldn't have asked properly search this is a conversation from there we iterate all right do it again but for this specific role for this specific industry for this specific geography in this specific language and now all of a just made it a little bit better now it's saving me time because if I have to time and chat GPT does that in a if I need to export this into a pivot ability to export things into uh database view that you can now put into do recruiting for me but me as a recruiter I have these…

The Future of Digital Advertising in an AI World | Perpetual Traffic EP 549 · 2023 · comprobar

es mucho de ocuparlo así como con los módulos porque claro, podías ocupar chat GPT dentro de chat GPT, pero también podías ocupar la misma tecnología GPT porque está Bueno, GPT que es la tecnología y chat GPT solamente como la interfaz para ocupar el GPT. Pero podéis ocupar esos GPT y todos los otros modelos como con trigger específico, con acciones específicas para que se haga siempre como el mismo resultado lo que estamos buscando y como cosas que en verdad podemos aplicar al negocio y no solamente como jugando en el

Funnels y Embudos 100% AUTOMATIZADOS con IA (Diseño, CRM, Setter y Closer) - Vicente Visuals - E36 · 2025 · comprobar

Sí, bueno, cambiar lo que te mencionaba antes, cambiar este mindset es superimportante. Chat GPT no es un buscador. Siguen como que están sacando toda esta parte de chat GPT que tiene como Pero no es un buscador, o sea, es razonamiento colaborativo, es iteración sobre iteración, ¿cacháis? Y refinando que va mejorando a medida que vayas hablando más con él, pues. Te va entendiendo él más. Cacháis que chat GPT tiene memoria de todo lo que tú hay O sea, no de todo, pero eh ciertos aspectos claves. es una memoria en base a todas las conversaciones que tú has

Automatiza Tareas Repetitivas de tu Negocio con la IA - Benjamin Cordero - E33 · 2025 · comprobar

those pieces together in different ways. So I don't think the model really matters all of that much. So you've got ChadGBT, Claude.ai, and Gemini are all kind of there or thereabouts. In terms of intelligence, they're all kind of the same. But if you're a business that runs on Google So it kind of depends on your use case. But the thing that really elevates the output that you get from AI is the context that you give it. So think of the AI as the thing in the middle of the archery target. It's those next rings around on the archery target that really matter here. So it's all of the memories…

How to Build an AI "Second Brain" for Google Ads · 2026 · comprobar

these tools to figure out a way to automate some of your processes and I do the intersection of how you use AI with web Hooks and automate those tasks like to be like it's not the power of chat not the power of GPT it's where you put GPT with an automation yeah so I agree casts are time consuming like looking at data analysis competitive research now it's like two hours maybe I

7 Killer Digital Marketing Predictions for 2025 (And They’re NOT Just AI!) Part 1& 2 | PT EP 658-659 · 2025 · comprobar

you can cycle in all your stuff if you're trying to avoid that item. But I definitely lean into what software do you currently have before buying a new software before learning a new one? Check your tech stack. And then ChatGPT it, Gemini. Claude, co-work it. Just figure it out that one. I think that's probably your best resource. Like, here's my CRM. How do I best respond to comments? Here's my tech stack. I'd say, here's my tech stack or any of the tools I already pay for. Help me understand or give me a solution that will allow me to respond to comments. and engage with people who have…

Your Comments Section Is a Sales Floor. Is Anyone Working It? · 2026 · comprobar

said don't get obsessive with prompts prompt engineering is going to go engineering right now is only necessary because AI is still in its infancy the point of AI is that AI learns grows so what I would really start doing is going to sound so weird talk to it like to start with is just tell it the type of person it is hey I need you to assume that you're an attorney with 20 years of chat at it and every now and again if you don't like the the context or the prompt change it but I wouldn't get too obsessive with prompts because I think the smarter AI gets the more intuitive

The Future of Digital Advertising in an AI World | Perpetual Traffic EP 549 · 2023 · comprobar

what they end up doing is finding a thousand different roads to Rome. But most valuable activity was to have all roads lead to impact. And I think we shiny object syndrome, but for learning, us doing is trying a thousand things, trying a thousand different things and neglecting to measure the impact of our efforts. And when we created a singular focus, like the art of singularity, I we tried this on, we accomplished 3x in 30 days of impact that exceeded what she had just done, like things that actually made a difference in the business.

Can One Simple Goal Drive Big Results? · 2025 · comprobar

es que no puedo seguirle el ritmo . La persona a cargo en Meta no puede seguir el ritmo . Nadie puede. Simplemente tenemos que adoptarlo e integrarlo en nuestras vidas. Pero no tenemos por qué estar al tanto de todo Dijiste que sale una herramienta nueva casi todos los días, si no miles de herramientas nuevas cada día. Y muchos de ellos son simplemente trucos de interfaz, como aprovechar una herramienta, tal y como OpenAI y otros modelos. Y se trata simplemente de la creciente accesibilidad al uso de la IA . Así que si lo estás escuchando, si actualmente estás usando IA un poco o no lo…

The Invisible AI Underbelly That No Marketer Knows About...Until Now (PART 1) · 2025 · comprobar