La publicidad en televisión tradicional ya no funciona porque la audiencia no presta atención a los anuncios

enormous amount of content I spend my 90% of my life trying to get the biggest companies in the world away from making one video for a million bucks and then spending ten million of it trying to pound into your heads watch this by show of hands how many people here now predominantly watch Netflix or Hulu or DB are outside of live sports raise your hands look at this like the biggest brands in the world are spending billions on TV commercials not a human in here watches a television commercial if if a commercial is lucky enough to getting in front of you the first thing you do when you know…

How to Take Full Advantage of the Internet in 2020 | AIME Fuse Keynote 2019 · 2019 · comprobar

I've always cared if it works. There isn't a commercial today that works because nobody's watching television commercials. That's just the truth. And that's a truth we in the creative community have to start accepting because otherwise we're going to have this rub and otherwise we're going to continue to see what we're seeing which is the biggest brands in the world over the last 7 years have declined massively. They're losing market share every day. And we have to start having flourish. I don't know what to say. There is no just do it commercial over the last 10 years. There isn't a…

Surprise! Your TV Is Dead | Keynote With Young Creatives in Cannes, France 2018 · 2018 · comprobar

which is really ironic because in Monica and I talk we're in this what's called the lower funnel the digital world not the TV world yet the juxtaposition that I've created and debate and completely believe to be true is that brand is actually built in here not on TV commercials

10 Different Ways to Grow a Business on Social Media | Inside 4Ds: Small Business Consulting · 2020 · comprobar

it's the same reason I love Super Bowl commercials real quick on the flip side I think the Super Bowl commercial May the single most underpriced asset in the world of attention period in the US I think it was5 or $6 million for a spot this year I've recommended ABI and mandes and Pepsi and all my clients to spend as much as 25 million on a spot because every single person in America watches it everybody whether they watch

Wieden+Kennedy Gary Vaynerchuk Keynote | London 2016 · 2016 · comprobar

people in this room now when they watch option fast forward every single commercial raise your hands everybody body and even if you're this my friends attention is the only thing that matters before you can tell and none of you are consuming commercials and $80 billion are being spent to make them and distribute them

CO-OP THINK GARY VAYNERCHUK FIRESIDE CHAT | CALIFORNIA 2016 · 2017 · comprobar