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Las grandes empresas no innovan porque los incentivos de sus directivos son a corto plazo

Las grandes empresas no fracasan ni pierden oportunidades por ignorancia o falta de visión, sino porque los ejecutivos toman decisiones basadas en su propia compensación, bonos y cobertura política en ventanas de corto plazo que van desde 90 días hasta dos años. Invertir a cinco o diez años suele perjudicar las métricas inmediatas y el precio de la acción en Wall Street, por lo que quienes deciden prefieren proteger sus intereses personales antes de dejar la compañía en lugar de asumir sacrificios temporales por el futuro del negocio. Aunque la mayoría de las fuentes coincide en que esta dinámica beneficia a los emprendedores frente a las corporaciones, se citan excepciones como Bezos o Zuckerberg, quienes lograron resultados extraordinarios ignorando la presión bursátil trimestral.

Quién lo dice, con sus palabras

Esta idea no sale de una entrevista suelta: aparece en 5 intervenciones distintas de GaryVee. Son 5 fuentes distintas, y ninguna sabe de las otras. Que varias personas coincidan sin conocerse pesa más que una repitiéndose diez veces, así que aquí está lo que dijo cada una, con el enlace al segundo exacto.

if you look at any monster business, those are titanic-sized businesses that don't make good decisions because they're filled with middle management who make short-term decisions to preserve their own jobs. The CEOs that you sit with every single goddamn day, you sit with CEOs who make short-term decisions because they just care about their bonuses and their stock options in a 12 to 18-month period. And the reason they hire you is because they can point to it and say, digital, look, I pay Gary all that money. And then they can check it off their to-do list. That's 100% right.

Gary Vaynerchuk: 92Y Talk With Stephanie Ruhle · 2016 · comprobar

don't you know much bigger companies than yours have gone out of business why because of this argument right if my argument was wrong then IBM would have never let Microsoft happen then Microsoft would have never let Google happen Google would have never let Facebook happen companies are built when people don't see things or they see them but they don't make change because the people in the company don't actually care about the health of the company they care about themselves super not fun super not fun to make the proper investment into Facebook right now if the head of marketing is bonus…

76 Minutes on How to Get Your End Consumer to Pay Attention | DailyVee 373 · 2017 · comprobar

holding them all back is politics you the organization's they're bonusing against investing three to five years from now every decision is predicated day terms because you're in a Wall people get sad if you look at what Jeff opinion is they completely disregard holds them back is the scoring system nothing that makes sense to invest in 90 days that's real in two years five corporations are stuck there being which is the antithesis to investing in

SlossTech Gary Vaynerchuk Fireside Chat | Alabama 2016 · 2016 · comprobar

It's about the fact that they are trying to milk the next 24 to 36 months because their bonuses and stock options and their life is based on what the stock price is in 24 months so they can buy their yacht and so what all these CEOs are doing in public companies is they're not being incentivized properly for the health of the company I'm going to be in this world for another 24 months. I'm not going to do the thing that hurts the stock price by over-investing and having a shitty P&L out of business before somebody else does. eight bad quarters in a row. They're not dumb. They're just selfish…

IS TECHNOLOGY CHANGING OR EXPOSING US? | FIRESIDE CHAT AT BLOOMBERG FOR CORNELL TECH | DAILYVEE 314 · 2017 · comprobar

piss really is a big one or worse you as a human being recognize that you're not going to be in that company two or three years from now and taking money and investing in the logos's health in a decade is going to lower the margin and profits for the company over the next two years which means when you leave it you don't leave with as much money personally because you weren't as profitable cuz you invested into the future that didn't have immediate

CO-OP THINK GARY VAYNERCHUK FIRESIDE CHAT | CALIFORNIA 2016 · 2017 · comprobar

Lo que dijo cada uno, y en qué minuto

La ficha completa trae la cita literal de cada fuente, el minuto exacto del video en que se dijo y el enlace para verlo. Eso pide cuenta —es gratis— porque es el trabajo que hay detrás de esta biblioteca.

Ver las 5 citas de esta idea

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