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El archivo de contenido histórico es un activo permanente que sigue generando valor

Un catálogo acumulado de publicaciones y videos no es material muerto, sino una superficie de atención continua que puede seguir rindiendo sin necesidad de producir piezas nuevas. Mientras algunos aprovechan estos contenidos como anuncios permanentes cuyas llamadas a la acción se pueden redirigir hacia nuevas ofertas, otros transcriben y estructuran todo su historial en un buscador dentro de su propio sitio web para resolver consultas directas y atraer tráfico a largo plazo.

Quién lo dice, con sus palabras

Esta idea no sale de una entrevista suelta: aparece en 5 intervenciones distintas de GaryVee y Perpetual Traffic. Son 5 fuentes distintas, y ninguna sabe de las otras. Que varias personas coincidan sin conocerse pesa más que una repitiéndose diez veces, así que aquí está lo que dijo cada una, con el enlace al segundo exacto.

Genesis of creation starts because YouTube is the best place to repurpose from so if you have a podcast you might as well record a YouTube video and then strip the audio for the podcast if you're doing Tik Tok and Instagram reels you might as well record a YouTube video and then cut the reels up like YouTube is the best place to yeah and then YouTube short that's exactly right uh even long form blogging offers webinars uh anything that you do to go live like YouTube's I think the Hub to the multiple Spokes and if you're not

7 Astonishing Digital Marketing Predictions for 2024 | Perpetual Traffic EP 551 · 2023 · comprobar

you know I I made a search engine for Ask Gary ve I don't know if you guys saw this where which is really incredible if you go to ask. gary.com I'm really proud of it every word I've ever uttered on that show is now searchable and the value that I'm getting from emails and in yet like people are really getting real value like like it's super cool like they're just getting the answers to their questions and I'm like wow imagine that at scale imagine that TR like imagine all of the words that ever came out of my this this interview being completely searchable which is really

Gary Vaynerchuk Fireside Chat at The Drum | London 2016 · 2017 · comprobar

you I love you bro um so the search engine we transcribed all my words into metadata from every single video I've ever put out in the history of my life and then put it into a database and made it searchable so we have a search engine think it's on my website like I believe it's gonna be the biggest thing I leave because the earlier thing I talked about which was like the voice device yeah of I'm so excited that I'm gonna have an Alexis skill in ten years that's gonna allow you to be walking through the kitchen or in the office and say Alexis I need to speak to Gary maybe like Gary what…

How to Get Over Your Fear of Judgment on the Internet | Senior Bowl Summit Keynote 2020 · 2020 · comprobar

ahead now we have the answers we have the questions and the answers you type in Instagram marketing you're going to get a search pull of everything that Gary's ever said about Instagram marketing it's going to be [ __ ] nuts now Andy I want this to live on my site because the traffic I'll become like we can do it like Google like it'll become the great I mean like I'm better than

The Super 8 Event Raw Footage · 2016 · comprobar

Sid. I want to film all these episodes and put them on a new YouTube channel. Like, we don't need to perform. It just needs to live somewhere. You know what I mean? and with with metadata. Like there's 800 [ __ ] pizza Marios out there who [ __ ] aren't doing [ __ ] and they need to find this in a search and with AI coming. Like this whole show needs to be uploaded somewhere. You know what I mean? And it's full form. Who gives a [ __ ] Just new channel so it doesn't [ __ ] us up. I don't give a [ __ ]

with GaryVee Ep. 84 | LIVE Q&A · 2025 · comprobar

Lo que dijo cada uno, y en qué minuto

La ficha completa trae la cita literal de cada fuente, el minuto exacto del video en que se dijo y el enlace para verlo. Eso pide cuenta —es gratis— porque es el trabajo que hay detrás de esta biblioteca.

Ver las 5 citas de esta idea

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