Sacrificar el margen en la primera compra maximiza la captación y la rentabilidad a largo plazo

aov because at some point you you're better off buying a ton of those $20 customers because they're more likely to buy a second time the volume of people are that are going to buy a second time even if they both have the same likelihood is a better opportunity at some point days okay so we have a $20 product with an aov of 30 row as of 1.5 versus a $90 product with an aov of 180 row has a you day one profitability or volume of opportunity for cash point making more money on day one costs you money on day 45

How to Make a Profit and Scale Facebook Ads · 2025 · comprobar

But for those of you that have adopted Andromeda One and are in the space and doing the right thing, your number one objective is to acquire as many of the customers who are likely to buy again as possible. Anything you can do. Break even, even lose money if you can afford it on acquisition of new customers. Because what you want to do is get the machine good at understanding who a new customer is. And over the next 30, 60, 90 days, you're doing everything you can to essentially buy as many wound-up springs as possible. So that when May and June come and customer acquisition cost spikes, you…

Academy News #6 | Q1 Reality Check 📉 VIP Loom Audits 🎥 Roast My Ad Account 🔥 Lead Gen Course · 2026 · comprobar

Because if we're distracted from knowing the true numbers, lifetime value of a customer average order of the first, like seeing how much money you can win back from your new customers in month one to at least break even or see what your cash flow is. I mean, your cash runway is what's going to allow you to survive or not. Because an $80,000 video could yield an amazing return or you could be bleeding yourself to death because you've got the wrong numbers in your NCAC goal and your NCAC actual have you bleeding $9 per new customer. And when you're looking at those things, if I were to see that…

The #1 Mistake That's Secretly Killing Your Meta Andromeda Ads With Cole Turner · 2025 · comprobar

irresistible in the first place? Well what you want to do is you want to lead with the most aggressive offer is. And we want to design it that we're going to make all of our money on the second and the third sale and that we don't need to make much money on the first sale. And that in itself is what money doing it. Then you know okay I'm off to a good place and then you basically convert way more people than anyone else in your marketplace and then you have the relationship with the customer and you make all your money on the second and third and fourth and for sale and so on and so forth…

If You Only Watch One Marketing Video, Make It This · 2026 · comprobar

campaign that's been 104 is 90% net new customers. We lost $12 on the sales. If you look at the campaign right below that, it's only 60% net new customers. And we made $57 profit on every sale. We were hyper profitable because the first ad is the first sale is the least profitable. Every sale after that is worth way more money. If you notice, the AOV on the more profitable is is substantially higher. The CPA is lower. more time. When you buy a new customer, their value to the business is far greater than getting somebody who already bought to buy again. So when you combine these two…

A BETTER Way To Run Facebook Ads In 2025 (it's simple) · 2025 · comprobar

like before you know every I was spending was going right back out the online which to me baffled me I was then I was selling online you know so the that money was paying for my online sales which made no sense to me whatsoever um to now we're to a point where you know we're roughly at a 20 25% profit margin on our first love it love

5X Growth Unveiled: Case Study Michael McCoy's Unbelievable Success · 2024 · comprobar

So the second thing we need to cover is volume of transactions versus margin per transaction. This is one of the most controversial parts of this business and really what separates performance marketers from businesses that are growing. And this is the conversation between volume and margin. It is far more valuable to have a high volume of transactions, even at a lower margin, than it is to have a smaller volume of transactions at a much higher margin. Volume at scale beats high margin on low volume every single time. The first transaction in a customer journey is the least profitable.

3 Tips to MAXIMIZE your PROFITS · 2024 · comprobar

I want to understand how much of that are we comfortable reinvesting in the growth of the business. If you're making a 25% profit margin, my argument to you would be, are you okay with losing 20 cents on the dollar at the front end of this customer journey and seeing how much more volume we can get? Because I'd rather make 5% profit. And again, a 5% profit meaning all that additional money, that 20% loss is at a complete loss. But if we're willing to reinvest some of that money into the growth of the business, let's say we lose 20 cents on the dollar up front.

Destroying 99% of Facebook ads experts (by Markademics) · 2023 · comprobar

is well over a 90. No other campaign in volume of sales and how many of them are net new. Yes, the GPT on this is these are overwhelmingly net new individuals, meaning this campaign is buying future cash flow that will scale the business. If you're only worried about making a profit today, what you have, you are a salesperson, not somebody who runs a business. You need to understand the profitability that you on and the acquisition of better customers that come back and buy again

A BETTER Way To Run Facebook Ads In 2025 (it's simple) · 2025 · comprobar

y ese margen por pedido como yo siempre entendido este juego es que todo el margen que me genera un pedido debería ser como mi costo máximo por adquisición y estoy maximizando las ventas y ahora lo que les voy a mostrar es una parte de la pasión si es que ustedes entienden su margen real neto por pedido

Live Haciendola Como Hacer Ads en 2022 · 2022 · comprobar