Consolidar las cuentas publicitarias en estructuras simples y audiencias amplias optimiza el rendimiento del algoritmo

This is Andromeda 1. One campaign. At the campaign level, one sales CBO campaign. All of your budget in one place. One data pool. One learning signal going back to the machine. Inside your campaign, the first ad set is your control. This holds your proven standalone post IDs. Then your variable. The test ad set. Structured as 322 ads. Three creatives. Two primary texts. Two headlines. One flexible ad. And because we're only trying to do one thing, the machine learns faster. Your CPMs drop because meta recognizes you as a quality signal provider.

This Facebook Ads Lie is Killing Your Business! · 2026 · comprobar

You don't need these three campaigns. One campaign that does all of it. The MOF and BOF. Get rid of it. Don't. If I combine all the audiences with still broad targeting, just use the broad targeting. Don't use interest. Don't use lookalikes. Just run the broad. Age, gender, location.

3 EASY Steps to Scale ANY Small Business with Meta Ads · 2025 · comprobar

gen whatever an ideal campaign structure to me is I work off what I call control ads and control audiences proven winning so I might have a control campaign that has a broad audience age gender location so I'm not paying any premium for that inventory I'm solving the problem on a quantitative solution the broadest audience possible I'm getting the lowest CPM with the most infinitely scalable inventory they don't solve qualitatively so I'll have a look-alike audience built around one or two business objectives if you can make a what we call a stacked lookalike of two or three business…

Facebook Ads Secrets with Charles Tichenor · 2022 · comprobar

because your ad is better appealing towards individuals Facebook will show your ad instead of theirs so you're getting preferential treatment and you're paying a lower price so you're have Broad and I have a couple ads that appeal to different types of individuals and now Facebook is doing all the targeting it's doing all the retargeting um broad campaign broad power to Facebook according to uh good concept creative strategies of your marketing um marketing value propositions okay unique selling proposition in your actually to leave uh to give Facebook

Crushing Facebook Ads: Luca Amici's Success Story · 2024 · comprobar

my optimal Facebook ad account setup is basically a single campaign with an adet targeting bra with my winning post IDs and one or two Dynamic creatives uh putting into there to give Facebook better quality options to for me as an Advertiser to provide content that meets their business needs of attracting attention so that ultimately I'm improving my cpms over time and Facebook effectively gives me also something we didn't talk about but I'm getting the second ad in the feed not the ad that shows up 15 minutes into a doom scroll because I'm a higher quality Advertiser not only is my inventory…

Are You Making These Facebook Ads Mistakes That Are Costing You Money? · 2024 · comprobar

I would not recommend turning off everything that you're doing. Start this with your best ads and your controlled environment and let it improve. Let it get smarter. You're going to have to train the machine to start running without guardrails, without inhibition. And it's not going to do as good as your other efforts on day one. Every other effort you have is going to only get worse. And broad is only going to get better. And at some point in time, those two lines cross and you'll never need to do anything else ever again.

From Zero to $100k/M: Master Broad Targeting for Your Niche Products with this Facebook Ads Course · 2024 · comprobar

we launch new campaigns we still do see you know let's say over the first 14 days we still do see better results sometimes with lookalike audiences or interests um or other detailed targeting options as opposed to going broad the but yeah we will retest because we know that as that account matures as we get more conversions registered in it we are more likely to move towards broad once that account is generated let's say thousands of conversions we're almost certainly going to be broad targeting at deprecate more and more of those bro get smarter and smarter and eventually just transition to…

Are You Making These Facebook Ads Mistakes That Are Costing You Money? · 2024 · comprobar

quick like the way to make it work is get your entire Facebook ad account down to a single campaign optimizing towards the single best offer for your business model and the union economics for your company um have a control environment of your best five ads or so and have one or two Dynamic creative tests leveraging 322 method you can

Cracking the Code: Effective Strategies for Facebook Advertising · 2023 · comprobar

about getting lucky it's not about finding the one ad that's going to help you spend a million bucks it's about building the system that manufactures the ads that can spend a million over and over and over again and like that DCT and control ground the one campaign is the factory that does it and then we had built out a control campaign at that point and we had separated our one campaign which was now our testing campaign from the control campaign and came into the account from you know fresh out of Golden Bear into DCC it just exploded in until we just thought it let's just drop into control…

5 Shocking Facebook Ads Mistakes You're Making Right Now · 2024 · comprobar

case right so we decided to you know try that and put some weight into let the algorithm pck the creative um so that you know go into open audiences just to jump into that whol sale um so fully broad Dynamic creative essentially um almost nothing else you know one product one objective per campaign um and as and after we implemented that our CPA was cut by half in in under a week went about like 280 is CPA to like 120 or so 140 right now we're at about

Ethan Norville EXPOSES Coronation Project Secrets · 2024 · comprobar

your Evergreen campaign I mean I I run entire ad accounts out of one campaign where I'm doing testing and scaling inside of one campaign and that's it and like this is by the way my account structure for this like this this account structure will make you Millions one Winner's ad set with post IDs two Dynamic creatives let that be your business objective and targeting testing that right account structure and there's literally nothing else all targeting

Avoid These Facebook Ads Mistakes At All Costs · 2025 · comprobar

But here's what's actually happening. Every ad you run effectively creates its own lookalike audience based on who responds. If you run five different creatives, they will all find different pockets of people. Now, there might be a why we really only need broad because when you restrict targeting, you restrict the systems ability to win. You don't pay Facebook to follow instructions. you pay it to solve problems. So my action item for you is make sure you're running broad having multiple creatives and let the ads segment for you. Understand who is buying and why another. Stop paying extra for…

Do these 5 things each day to scale Facebook Ads 📱 · 2026 · comprobar

understanding that Facebook's ecosystem is built around having the ad build an audience for its own and then letting it go out and find those people I think that's one of the biggest misunderstandings because really the only reason why you would have more than one campaign for a business object for any business objective is because you're trying to hack that somehow so I will only have one Campa one campaign per business objective if my business objective is the prospect for this product I'm not GNA have 10 campaigns competing with each other with overlap and all this other stuff I'm going to…

🐉How To Train Your Facebook: Charley Tichenor the Algo Whisperer · 2023 · comprobar

I think end of the day, no matter what anyone says, one campaign does work the best. The only thing I prefer is to have a catalog campaign. Love that. Your catalog campaign can also be one campaign. It's one campaign per business objective.

If you run Facebook Ads... everything just changed. · 2025 · comprobar

So L1 was our main campaign. It was open targeting. Uh, we're only counting new customer purchases. Website conversions, uh, open targeting customers excluded, no lookalikes added and all of the, um, ads were in one ad set. So everything kind of just equal, you know, fight it out to the death. Everyone's sharing the same, same daily budget from a campaign. So this is a CBO campaign.

Meta Vs. Google: Enemies No More? How They Work Together with John Moran | PT EP 635 · 2024 · comprobar

too you know phase one it the the biggest disclaimer on is this is design not designed to be profitable which is also why we use micro budgets inside of it but it is not a something designed to be profitable something designed to give you more information about your audience so that now you found the right Market to speak to when you move into phase two you get to focus on what you're saying and that's the whole purpose of it got yeah now it's focused you know it's like audience creative now it's focused on efficiency how do you become the most efficient in your Campaign which moves into the…

Ashton Shanks of HemonX & Charley T · 2022 · comprobar

so the reason that structure works is because we have a control environment with one or two variables and we're letting Facebook use Merit or we have a testing campaign and a scaling campaign and all these other things we're not actually leveraging machine learning we're not actually leveraging artificial intelligence we're and your job is to respect that and take advantage of it doing the work for you stuff and why that account structure will in the long term beat everything

Ad Account Structure, KPIs and more · 2023 · comprobar

DCT and control ground the one campaign is the factory that does it and then we had built out a control campaign at that point and we had separated our one campaign which was now our testing campaign from the control campaign and bring in the whole automated rules fresh out of Golden Bear into DCC it just exploded in drop into control and see what happens and immediately took over spend and we

Master Facebook Ads in 2024 with Shayan's Expert Tips · 2024 · comprobar

Yo creo que entender las ventajas de una y la otra. La ventaja de la CBO es simplicidad, en el sentido que es una campaña, tú le das el control a Facebook y le das el control que puede ser una ventaja y desventaja. Eh, tirar ahí cinco anuncios en un principio, sobre todo si es una cuenta pequeña. Cinco anuncios bien diferentes entre ellos, lo que hablamos hoy día. Básicamente cualquiera de las dos campañas, esto es como la idea final, cualquiera de las dos te va a funcionar si es que tus anuncios son buenos. Ya, y yo he visto de lo a marcas ocupando las dos con millones de dólares que…

De Dentista a Estratega Creativo Experto en Meta Ads - Tomás Corona - E64 · 2025 · comprobar

because there's as you say there's two ways that we can win one we can get better at appealing to the people who already are into us right they could be cold audiences but that's the type of person that Facebook knows is into what we do and what we how we talk about it even like our personality as a brand or product or whatever and the second is how do we appeal to brand new people how do we get more scale and both of those are important something I've been

Empowering Agency and Client Growth: Jordan Summers on the Facebook Ads MBA Program and GrowthHit · 2024 · comprobar

discovered it from him he would have like one campaign for interest one campaign for look likes one campaign for broad targeting and he's like I'll test these out and depending on which one works better we'll scale that into so targeting love it so we started shifting

CONFRONTING Charley... with @NickTheriot · 2024 · comprobar

just hedge on that which is why in Phase One You're testing many different audiences at one time sure um but it across it playing a game of Battleship and seeing what takes a ping or what tells me that it gives me more data of phase one it the the biggest disclaimer on is this is des not designed to be profitable which is also why we use micro budgets inside of it but it is not something designed to be profitable it's something designed to give you more information about your audience so that now you found the right Market to speak to when you move into phase two you get to focus on what…

Ashton Shanks Reveals Hidden Entrepreneur Secrets · 2024 · comprobar

Ahí he escuchado de em Charlie Tichenor y One Campaign. Y él fue uno de los grandes evangelizadores de hacer broad, de no hacer segmentación. Y simplemente aplicar el método científico a Facebook, no es diluirte en miles de campañas, una campaña y el conjunto de anuncios de los ganadores y de ahí tenéis infinitos conjuntos donde estáis tratando de ganarle al ganador. el método científico, pues es como hasta el control y el ¿cómo se llama cuando es método científico? El control y el test y control, el variable y control, así.

Cómo Convirtieron Su Relación en Un Negocio Millonario - Nacha y Juampi de 100Aventuras - E63 · 2025 · comprobar

but now understanding that facebook's ecosystem is built around having the ad build an audience for its own and then letting it go out and find those people i think that's one of the biggest misunderstandings because really the only reason why you would have more than one campaign for a business object for any business objective is because you're trying to hack that somehow so i will only have one campaign one campaign per business objective if my business objective is the prospect for this product i'm not going to have 10 campaigns competing with each other with overlap and all this other…

🐉 How To Train Your Facebook: Charley Tichenor the Algo Whisperer · 2020 · comprobar