Snapchat es un canal publicitario infravalorado con alta atención y costos reducidos
- 9 fuentes la sostienen
- Esfuerzo alto
- Retorno medio
- Dicho en 2015–2025
Snapchat ofrece CPMs más baratos que otras plataformas y formatos nativos como realidad aumentada o videos verticales ultracortos que captan una alta atención y conversión. Para maximizar su rendimiento, las marcas deben optimizar creativos rápidos de pocos segundos y utilizar estrategias de puja adaptadas a la fase de aprendizaje. Aunque varias fuentes coinciden en su rentabilidad en nichos como moda o belleza y su alcance desde jóvenes hasta mayores de 50 años, difieren en si ya es prioritario desviar recursos o si conviene vigilarlo mientras su audiencia madura.
Quién lo dice, con sus palabras
Esta idea no sale de una entrevista suelta: aparece en 9 intervenciones distintas de Alex Hormozi, Dara Denney, GaryVee y Perpetual Traffic. Son 9 fuentes distintas, y ninguna sabe de las otras. Que varias personas coincidan sin conocerse pesa más que una repitiéndose diez veces, así que aquí está lo que dijo cada una, con el enlace al segundo exacto.
smaller ad budgets, Snapchat really worked well for the non-obvious Snapchat audience. And I'm talking older adults because people assume Snapchat is predominantly like Gen Alpha, Gen Z, but we had success on smaller limited budgets for the 50 plus crowd. So, I'm
What’s Working Now: Meta Andromeda Update, TikTok Shop Ads & Pornhub Ads? · 2025 · comprobar
What's up, marketers? In today's video, I'm going to share with you everything I've learned spending but I do have one of those, so if you want to see that, be sure to check it out in the taught me before I started spending money on Snapchat ads. Things like attribution, Snapchat ads a lot different than Facebook ads. Additionally, if you or your client is interested platform. It's a spend a thousand, get a thousand deal. I also have a lower tiered offer, so if you out that offer in the description bar below. Now, let's go ahead and dive in because we got a lot to the most common questions I…
SNAPCHAT ADS: What You NEED to Know About Creative Best Practices, Attribution, & MORE... · 2021 · comprobar
very familiar to you and to be honest ads to do is show you this menu going to be really important to campaign so just so you know we also have a create right hand side places so that you can begin creating you're going to have an instant create of course we are going to be have as much control under that we're going to have that snapchat does this but what snap your videos into vertical snapchat ads so if you're worried about having the for your ad creative on snapchat ads for you converter you also can customize a video and you can also design from scratch now right under the manage section…
How to Launch Your First Campaign on Snapchat Ads... Like an Expert 👻 · 2020 · comprobar
religious about attention I couldn't imagine selling something to an 18-year-old in America and not spending 80% of my money on Snapchat creative why they don't spend another minute anywhere [ __ ] where your reports say or what you grew up with the market is the market is
Wieden+Kennedy Gary Vaynerchuk Keynote | London 2016 · 2016 · comprobar
would you have interest in people that are under 30? Snapchat ads are grossly underpriced. Three dollar CPMs, they're watching a ton of video once your ad comes in and if you gotta be very smart about the first second to get them to swipe up and you can't say swipe up because Snapchat won't show it, an unbelievable percentage of people to watch three, four minute videos in a Snapchat environment if you can get them to swipe up to most people under 30 for three dollar CPMs.
IS TECHNOLOGY CHANGING OR EXPOSING US? | FIRESIDE CHAT AT BLOOMBERG FOR CORNELL TECH | DAILYVEE 314 · 2017 · comprobar
to miss out on that but this video is dive right in so in order to get to your to ads.snapchat.com i'm not going to show you how to set up and if you do not have one yet be sure can get those free credit before we dive into building out that a bit of the lay of the land here first this dashboard right here now snapchat metrics here things like can't edit it but my dip my rep did say to look out for that additionally right have a window toggle so you can toggle and then the next thing i want to point so you're going to be able to see you be your targeting and your audiences on facebook ads…
How to Launch Your First Campaign on Snapchat Ads... Like an Expert 👻 · 2020 · comprobar
here's here's my process I've been watching Snapchat for three and a half half years I got vocal about it two and a half years ago this last holiday season December January I got very loud because I felt it went normal meaning I now do feel based on the metrics I see that we've tipped over and 30 and 40 and 50 year olds will be on Snapchat in the next 12 to 24 months the four platforms
Wieden+Kennedy Gary Vaynerchuk Keynote | London 2016 · 2016 · comprobar
wave of social media marketing I think Snapchat marketing for a demo that's 12 to 25 can be highly effective because people are actually paying attention to content right I mean when you look at a snap you're actually consuming it cuz you know it's going to disappear that was a psychology that I was always interested in you know when I see something on Facebook and Twitter I think I'm going to see it again I think I can come back to and I think somebody else is going to tweet it I think it's going to come to me again I know when I hold down that button I'm only going to see it for these 9 10…
Gary Vaynerchuk Interview at The Phat Startup: Being the Mayweather of Social Media · 2015 · comprobar
of view than the market on that snapchat which I don't understand how to use that snap is still extremely big you know 13 to 28 but the story feature on Instagram took a lot of momentum out of the system yep I you know for me I think that uh I think trading attention I think snapchats actually one of the most interesting places to be on right now because everybody bounced yet there's still an ungodly amount of tension if you care about 11 to 30 so maybe you're you know if you're doing b2b hardware snap is not gonna matter but starting a lifestyle fashion brand and maybe your audience is…
The ROI of Every Social Media Platform | Fireside Chat with Tyra Banks at Stanford Graduate School · 2018 · comprobar
However, the cool thing about Snapchat is it's super easy to run this analysis directly inside optimization window into one. So when you're choosing your attribution setting in Snapchat ads, want to look at your data. And all you have to do is go to your columns and make sure that you have window. And then just open it up. So there's a lot going on here. So I'm going to really quickly here. I don't actually know what the exposure time is. I've asked a few times from Snapchat ads, at all. I am just too small brain to really understand the nuance difference there. So is you're going to be able…
SNAPCHAT ADS: What You NEED to Know About Creative Best Practices, Attribution, & MORE... · 2021 · comprobar
want to do that and what that is is just a fancy word you're going to be able to upload really do prefer i'll get into that in just a second be most important is choosing for most e-commerce companies you're website and then you're going to have a i mostly choose shop now because i want possible but i think the thing that's starting off can cross snapchat ads manager and your google so for campaign source here we're going snapchat for the campaign id i'm going name for campaign content that's going select the creative name lines mean that's actually means that it's going to render with the…
How to Launch Your First Campaign on Snapchat Ads... Like an Expert 👻 · 2020 · comprobar
things it's the place where 100 25 million people go every single day and spend multiple hours now those people right now are 14 to 25 year olds those same people will be 25 to 35 year olds in about oh I don't know 12 to 18 months those people that make business make business decisions and it might
the creative library actually building out our campaign item and hit between instant create and advanced you already know which one we are going and here we're going to start building select already advertising on facebook ads this so you have awareness this is going to product and then right over here you things like website or app views and even lead generation going to be website conversions and sales now i'm going to make this very website conversions on snapchat ads to my ads and the key metrics that i'm campaigns are working is conversion value important to me which is why i use and if…
How to Launch Your First Campaign on Snapchat Ads... Like an Expert 👻 · 2020 · comprobar
Now, Snapchat has done an exceptional job at commerce. And so the average revenue per viewer on Snapchat, I think is one of the highest, if not the highest across all platforms. And so it's really big in millennials, but it's coming back fast with like Gen Z, which is kind of interesting. And so that's one that I've kind of had my eye on.
My Evidence Based Guide to Making Money Online [TIER LIST] · 2024 · comprobar
Lo que dijo cada uno, y en qué minuto
La ficha completa trae la cita literal de cada fuente, el minuto exacto del video en que se dijo y el enlace para verlo. Eso pide cuenta —es gratis— porque es el trabajo que hay detrás de esta biblioteca.
Ver las 9 citas de esta idea¿Y esto está hecho en tu producto?
Saber qué hay que hacer es la mitad. La otra es averiguar qué de esto ya está en tu código, qué está escrito pero apagado y qué falta. Marketero lo audita desde tu propio agente —Claude Code o Codex— sin que el repositorio salga de tu máquina.
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