Especializarse en un nicho o caso de uso único es más efectivo que intentar abarcar todo el mercado

That's why brands are so valuable. So how do you compete with those bigger brands? Well, you could do so on price, massively undercut them. I don't love that. Eats into your margin, but is an option. A much better way, in my experience, is to do so with specificity, is to niche down and then speak really clearly to exactly who you can serve. Let me give you an example, right? So let's say we wanted specifically for e-commerce businesses based in the US that sell apparel. You can see how much more something that's a lot more specific. Now, if you include that in your ad copy, in your…

How To Succeed with a NEW Google Ads Account · 2026 · comprobar

Eh, hacer muchas cosas te obliga a tener procesos que sirven para todo. Y es como que te diga, mira, esta polera le cabe a todo el mundo, pero mundo se le ve como un hoyo. Existe una polera para gallos flacos que le queda bien a los gallos flacos y existe una polera para gallos musculosos gigantescos que le queda bien a esos gallos y cualquier otro se le ve mal. Entonces, no podéis tener Eso no existe, esa es como barato, pero no te va a tener resultados impresionantes. Si tú quieres ser el mejor en algo y eso yo creo que es como se viene el mundo también. El cada vez es más específico. La…

Cómo Facturar 40MM USD al Año y Liderar +700 Personas - Gert Findel 2.0 - E39 · 2025 · comprobar

about some of these SAS products that have multiple features is you know this is for anybody in the SAS space the real key is find that one lead in and Market that stop marketing the and just find the lead in so the lead in for us on Metro cool and I think this lead in for everybody is the social scheduling but once you're inside of it you realize like oh my goodness gracious

The 13 Tools Every Digital Marketer Cannot Live Without | Perpetual Traffic EP 562 · 2024 · comprobar

if you try to sell to everyone you sell to no one I had no business experience what I did know is how to Market to a cyclist and so I always say to people is like business is already hard enough pick a domain where you have unique experience and you have a competitive Advantage so I was like the reality is is by building a brand that like speaks to me you know this this cyclist who loves socks and wants them for every day there's likely still millions of people like me customers are smart they'll kind of come to the conclusion on their own of what you ultimately want so like early days we…

Ep 242: Making a 5X Return on Affiliate Sales with Rob Fraser from Outway Socks · 2022 · comprobar

Y lanzamos aplicación y mucho y aparte ayudamos la manera de enganchar fue que le permitíamos hacer el newsletter en esa época HTML en los mails era imposible, no Entonces, hacían unos mails que eran horrendos, se corrían para el lado. Entonces, la gracia de esto que tú ponías ahí ponías ahí tu banner y lo quiero este color, eh, estos son los posteos, hacéis click en un botón y te salía el mail perfecto. Y así fuimos enganchando a todos los clubes de la universidad y todos los clubes empezaron a usar este sistema de correo.

Cómo Construir una Startup de $850MM USD en Valoración - Jaime Arrieta CEO de Buk - E60 · 2025 · comprobar

looks at being like, "Where the heck did advantage. You've created a moat around everybody in their mama has tried to

Ep 574: How Pretty Litter Scaled to $300M+ With Only 12 Employees · 2026 · comprobar

when you say face pay it kind of reminds me of the same like Chick-fil-A versus fast food experience where it's like you know what Chick-fil-A is for so you know to go there for that similarly you know what venmo's for you know so you wouldn't really think about Facebook pay as much because it's just more natural to use venmo because you know exactly what it's there for you know yeah and if like that that effect of the trick- fil of the world where and they do that one thing and everyone knows them for that one thing makes it easier it's when it's kind like it's more frictional yeah when it…

Ethan Norville EXPOSES Coronation Project Secrets · 2024 · comprobar

ownership over specific Industries we're gonna go organic we're gonna go value provision I think small businesses have a really unique opportunity now to own a space that previously they didn't they couldn't have owned uh and big businesses don't have the ability to invest in the level of niching down that would be necessary to provide that level of quality content so the there's a

Ep. 326: Key Takeaways from Traffic & Conversion Summit 2021 with Ralph Burns and Kasim Aslam · 2023 · comprobar

Llevaba como una cuenta muy grande de una empresa de ropa y él de cierta manera me ayudó como a encaminar un poquitito lo que iba a hacer el marketing de antipastix, pero él como buen puta, marquetero por decirlo de cierta manera, quería que la cuestión fuera como para todas las personas, ¿cachái? Entonces yo estaba ahí entre la disyuntiva entre que oye, yo quiero enfocarlo en el carrete porque ese es mi nicho, pero también quiero que la gente entienda que te lo podéis tomar todos los días, o sea, un suplemento de uso diario. ¿Qué es lo que pasa con eh con por ejemplo la gente que lo necesita…

De Kine Empleado a Ecommercero y Dueño de su Propia Clínica - Gonzalo Sanhueza - E67 · 2025 · comprobar

school.com games one is software is hard second that you don't want to get into a features war with competitors like competitors in software that can easily copy any features you have and so you want to have other things about your business that give you more of a moat that protects you from just a race to the bottom and a features War um the

Your Failures Can Make You Rich (if you write them down) · 2024 · comprobar