El mensaje creativo realiza la segmentación efectiva al usar audiencias amplias

Make content that people want to see. If you want your target audience to see your ads make content that they're interested in, ads do the targeting. Your targeting audiences don't. Your targeting audiences restrict the people that your ads can be shown to.

Automation to Scale: Facebook Ads Made EASY!!! · 2024 · comprobar

better targeting. And honestly, this is one of the biggest myths in paid media. People think, I need more control, more filters, more exclusions, more segmentation. But here's what's actually happening. Every ad you run effectively creates its own look-alike audience based on who responds. If you run five different creatives, they will all find different pockets of people. Now, there And that's why we really only need broad. Because when you restrict targeting, you restrict the system's ability to win. You don't pay Facebook to follow instructions, you pay it to solve problems. is make sure…

Do these 5 things each day to scale Facebook Ads · 2026 · comprobar

location broad targeting those are the only three things that you can add into targeting that don't cost extra right everything else comes at a tax like a premium so yeah it's a premium so now your ad is making its own bespoke look Alik audience based off of it right so every ad creates its own targeting audience based on who responded well to that ad so broad targeting is basically saying I'm not going to pay extra to get to prevent that ad from being shown to the right instead if I know that my ads appeal to a certain person and I'm saying show my ads to everybody that might be interested…

5 Critical Facebook Mistakes to Avoid in 2024 · 2024 · comprobar

When you get really good at this, your ads do the targeting. So instead of restricting the demographic, just make better ads. And what I mean by that is make ads that appeal to your target customer. Make ads that ultimately the person you want to buy from you wants to see. Often, if you want to appeal to an older audience, put an older person in the ad. If you want to appeal to a younger audience, use different copy. Use different ad formats. If you're only running stuff for reels and stories, you're never going to get desktop placement on a laptop. So understand that your content is buying…

From Zero to $100k/M: Master Broad Targeting for Your Niche Products with this Facebook Ads Course · 2024 · comprobar

I do the targeting I do the testing at Broad to figure out the messaging that I'm best at delivering and then letting that messaging collate its own audience and then deciding do I then Facebook can find the folks that are in one Circle or two or three or four and I'm not spending nearly as much and I'm not limiting the people that might want to actually see my content because I've decided to use some predetermined audience parameters from

FACEBOOK MARKETING FLITTER IN THE TWITTER: Trevor Longino & Charley T discuss targeting post iOS14 · 2022 · comprobar

in business so what I tell people is the ads do the target remember Facebook so if you want to Target an audience make content that speaks to that toys have your ad say Hey you own a dog somebody that hates dogs and Facebook going to show your ads that the people that can respond positively to it so think of your ad make your ad specifically speak to the person who's you let the targeting be fraad and that is how you make Facebook you have to do so what audience you want to Target Broad the real question is who does your ad appeal to and then just make ads that appeal to the person you want…

Master Facebook Ads in 2025 with Ivan Burev's PROVEN Strategies · 2025 · comprobar

Eso los tiro no más, pero cuando quiero testear En general los testeos es para testear nuevos públicos, como no segmento. el mensaje está dirigido a un nuevo público, Sí testeé mujeres con dermatitis y funciona. No, lo tiro al a la gigante. Ah, y tengo que hacer uno nuevo probablemente. Como que vas creando un conjunto le asigné el presupuesto al conjunto. Vas creando descubriendo estos públicos o ángulos y les vas asignando presupuesto en base a los públicos o ángulos. Es como mejor más resultado para poder escalar bien lo que quiero escalar.

De Periodista a Fundar 3 Tiendas Ecommerce con 29 Años - Sofía Prat - E69 · 2026 · comprobar

yeah go go broader no I think that your uh yeah your um your payoff is go broad no go broad not only audience but also think broader also in your message no structure your message with Concept in different ways to deliver broader people example the the things that I made is uh going broad so Al broad but um segmenting the segmenting the message between um using different angles different concepts in a DCT as you as teach uh in different Broad adset and I

Crushing Facebook Ads: Luca Amici's Success Story · 2024 · comprobar

So for this brand, we will do zero targeting, no behavioral targeting, no interest targeting. It will probably leave the age ranges and gender completely wide open. So the targeting itself is largely irrelevant on the platform. It's all about, it's the creative. So, and the brands that are really winning right now are the ones that produce volumes, great volumes of distinct, excellent, top of funnel, middle of funnel, creative. Different concepts, different hooks, different offers, different formats, even all tested and sort of thrown into one campaign. And what we'll usually do is we'll just…

Hit the Google Ads Ceiling? Here's the Creative Strategy That Breaks It · 2026 · comprobar

because your ad is better appealing towards individuals Facebook will show you're paying a lower price so you're have Broad and I have a couple ads that and now Facebook is doing all the targeting it's doing all the retargeting it's doing it for cheaper and I'm going testing but that adet broad took yeah more budget and it was incredibly more um broad campaign broad power to Facebook according to uh good concept creative strategies of your marketing um marketing value propositions okay unique selling proposition in your actually to leave uh to give Facebook the power to deliver a good message…

I Spent 30 Days Mastering Facebook Ads and CRUSHED It! · 2025 · comprobar

what detailed targeting we use? Absolutely none. And due to targeting. Now, this is sadly still up for debate, which is wild, because it's been the truth for over half a decade now. But when you use something like a lookalike, let's say it's a 1% lookalike, that's actually a 99% exclusion of all of the people that might want to see your content based off of what? Facebook's pixel data? Is that all inclusive? narrow down an audience of, what is this? 273 million down to 2 million based off of a data set that's less than 0.1% of that? No, that makes no sense. That makes no sense. And we're not…

2023 Facebook Ads Course: AI & ChatGPT Strategies for a Million Dollar Ad Account · 2023 · comprobar

because your ad is better appealing towards individuals Facebook will show your ad instead of theirs so you're getting preferential treatment and you're paying a lower price so you're have Broad and I have a couple ads that appeal to different types of individuals and now Facebook is doing all the targeting it's doing all the retargeting um broad campaign broad power to Facebook according to uh good concept creative strategies of your marketing um marketing value propositions okay unique selling proposition in your actually to leave uh to give Facebook

Crushing Facebook Ads: Luca Amici's Success Story · 2024 · comprobar

in business so what I tell people is the ads do the target remember Facebook so if you want to Target an audience make content that speaks to that think of your ad make your ad specifically speak to the person who you let the targeting be fraud and that is how you make Facebook to and then just make ads that appeal to the person you want to sell to so instead of using an interest group or targeting audience make an ad that appeals to that type of person and you'll Target them for cheap all day

Master Facebook Ads in 2024 with These 5 Essential Secrets · 2024 · comprobar

when I started looking at Broad I started embracing broad I I saw one super low cpms lower cost per link I limiting it and being specific with the way that I communicate with them through my creatives through the concepts so all but not on Facebook but letting Facebook find the people that I wanted through my primary text my creative and my headline it was able to Target more people who wanted that that before I would exclude because they might not fit that specific audience yeah before you were you were you were you were paying extra to prevent your ads from seeing the right people and as…

Facebook Ads Expert with 10 Years Experience Shares Top Tips · 2025 · comprobar

when I started looking at Broad I started embracing broad I I saw one super low cpms lower cost per link specific with the way that I communicate with them through my creatives through Facebook find the people that I wanted to speak to and speak to them clearly through my primary text my creative and my headline it was able to Target more people who wanted that that before I would exclude because they might not fit paying extra to prevent your ads from seeing the right people and as your cost rise and your efficiency goes down you hey Facebook find the people who are going to resonate with…

Building to Scale: Facebook Ads Strategy with Vini of BHTB Media · 2024 · comprobar

But here's what's actually happening. Every ad you run effectively creates its own lookalike audience based on who responds. If you run five different creatives, they will all find different pockets of people. Now, there might be a why we really only need broad because when you restrict targeting, you restrict the systems ability to win. You don't pay Facebook to follow instructions. you pay it to solve problems. So my action item for you is make sure you're running broad having multiple creatives and let the ads segment for you. Understand who is buying and why another. Stop paying extra for…

Do these 5 things each day to scale Facebook Ads 📱 · 2026 · comprobar

De hacer anuncio y tiene que parte por una más creativa de pensar el anuncio como que A ver, hoy día está Meta sacó esta cuestión de Andrómeda que al final te dice compadre, no me limité, no segmenté, déjamelo full abierto y yo según el anuncio que que me pasí voy a ver quién se lo muestro. Entonces como bajo esa lógica cada como creativo cada anuncio que nosotros hacemos está pensado para alguien, ¿cachái? Entonces al final tú decís oye, sabéis que estoy atacando un problema eh se lo paso a Meta. Meta tuve quien le puede quedar el sombrero y tú muéstraselo en el fondo y así obviamente ese es…

El Ecommerce De Cuero Que Todos Deberían Estudiar - Pablo y Vicente de Trauko - E76 · 2026 · comprobar

language now that being said 1865 all genders what detail Target me to use absolutely none ads do the targeting now this is sadly still up for debate which is wild because it's been the truth for over half a decade now but when you use something like a lookalike let's say it's a 1% lookalike that's actually a 99% exclusion of all of the people that we're not going to pay extra to use that data to then exclude the vast majority of people we're also not going to use interest groups cuz remember interest groups as a technology were effectively massive outcry an interest group doesn't mean you're…

How to Create and Scale a High-Performing Facebook Ad Account · 2024 · comprobar

seeing is that with conversion campaigns and especially if the account has a good amount of data that broad audience targeting like let let the let the algorithm find find the right people and use the creative as as the targeting you know know your audience have the right previously we might have three different audience sets we might have lookalike audiences interest audiences and then you know testing against a broad audience and then we finding consolidate use a broad audience that gets more data gets out of the learning phase quicker because we're just not seeing that audience testing is…

What’s Working (And What’s Not) Now on Meta and Google Ads With Nick Miller | PT EP 585 · 2024 · comprobar

working out for you but targeting right like we we're talking about primarily using Broad and people were like well broad doesn't work Facebook doesn't work but it absolutely does and it's just a like how are you seeing these Concepts do the targeting for you and embracing broad versus you know 20 interest groups and trying to keep Facebook dumb as hell for profit which conversation of well Facebook's a machine learning platform my goal is to keep it as dumb as possible and to print money

Building to Scale: Facebook Ads Strategy with Vini of BHTB Media · 2024 · comprobar

you don't think that go broad so leave the platform do what he wants it's the better choice but if you leave if you leave the platform do what it wants with a good message so you deliver but I decide what it's the best choice to deliver I think is the perfect match no to be the essence of the estimated action rate no is something that to produce creative in a strategical way concept content not for advertising but more for like um blog or branded content not um structured for business objective so this thing this thing is

I Spent 30 Days Mastering Facebook Ads and CRUSHED It! · 2025 · comprobar

like we we're talking about primarily using Broad and people were like well broad doesn't work Facebook doesn't work but it absolutely does and it's just a like how are you seeing these Concepts do the targeting for you and embracing broad versus you know 20 interest groups and trying to keep Facebook dumb as hell for profit which conversation of well Facebook's a machine learning platform my goal is to keep it as dumb as possible and to print

Facebook Ads Expert with 10 Years Experience Shares Top Tips · 2025 · comprobar

you don't think that go broad so leave the the platform do what he wants it's the better choice but if you leave if you leave the platform do what it wants with a good message so you deliver but I I decide what it's the best choice to deliver I think it's the perfect match no to be the the perfect partner and also it's the essence of the estimated action rate no is something that Facebook says to

Crushing Facebook Ads: Luca Amici's Success Story · 2024 · comprobar

yeah go go broader no I think that your uh yeah your um your payoff is go broad no go broad not only audience but also think broader also in your message no structure your message with Concept in different ways to deliver broader people the things that I made is uh going broad so Al broad but um segmenting the segmenting the message between um using different angles different concepts in a DCT as you as you teach uh in different Broad adset and I

I Spent 30 Days Mastering Facebook Ads and CRUSHED It! · 2025 · comprobar

influencer territory, we're trying to find pieces of content that hyper viral, but maybe came from and TikTok, that's going to be a tough go. And if you're really interested in sourcing for influencers that for a spin and start reaching out to influencers that have a little bit more of those bigger UGC platforms. And like, to be honest, I've used them all, they kind of all do the same thing. But with platforms like Tribe or Influey, where creators can actually develop content for brands really great for brands who are just starting off or for brands who really want to optimize for a lot had a…

How to Work With the Best Creators & Influencers · 2026 · comprobar

I would rather do wide scale concept based testing around creative specifically so that I can understand what Creative Concepts work I feel like the validity of the data that I'm getting from an interest group I know that if I put an ad at Broad and it works I can trust that it works if I put in at an interest group to say that that interest group is affected I've got a lot of caveats that I have to check off my list

FACEBOOK MARKETING FLITTER IN THE TWITTER: Trevor Longino & Charley T discuss targeting post iOS14 · 2022 · comprobar