Las creatividades simples y de bajo costo suelen superar a las producciones caras

a beta Kardashian 100 grand to Shell the shake I think we made 15K on chest the best ad we had running at that was a stupid picture that the receptionist took in the kitchen making a shake with an iPhone and it was like and we just throw it up as an Instagram creative agency and this stupid picture it was literally that cheesy picture of the the company people ins in spend again it would just Crush everything in my being was like this is the worst ad ever like the copy was didn't read it was just like never be attached or have dogmas because the weird can win and you could you as a choices do…

Dynamic Creative & Machine Learning · 2023 · comprobar

had like every single big gun super fancy creative agency and this stupid fing picture it was literally that cheesy picture of the company people in front of like the branch office oh dethroned it dude and it was the bane of like spend again it would just Crush everything in my being was like this is the worst ad ever like the copy was me to not become emotional because I was to Long didn't read it was just like never be attached or have dogmas because the weird can win and you could you as a media buyer or as a founder you have two choices do you want to be right or do you want to make money…

Can You REALLY Boost Adspend by 20% in Just 30 Days? · 2025 · comprobar

Uno va a querer eh probar B-roll, uno va a querer probar un actor, un actor real o UGC o un un actor AI, como que ese esa forma de presentar el anuncio se puede hacer de millones formas, de miles formas y y si uno tiene la herramienta va a poder hacer esas variaciones y ver por dónde, pero yo por ese en sentido como producción de anuncio creo que no hay sobrecomplicarlo, o sea, de repente es una locura lo que ha funcionado en cuanto Yo tengo anuncios que funcionan no tienen B-roll, no tienen actores, lo único que tienen es una pantalla en negro con texto, ni siquiera. Pantalla en negro con…

Ha Invertido $8 Millones de Dólares en Ads a Sus 24 Años - Francisco Valenzuela (@panchoval) - E56 · 2025 · comprobar

But this is very hypocal in a lot of businesses that are dedicated to their brand, which they should be first and foremost, is if you're too brand centric and you're too focused on your brand, you might miss some of the best opportunities to market that brand because you're stuck in this endless loop of, yes, I want to sell more of my stuff, but I want everything to look perfect. Sometimes the best brands that perform on Meta, for example, or the best performance brands are the ones that use what we refer to as lo-fi or more raw video. And this runs counter to a lot of brands that want to…

They Were Spending $115K a Month Without Knowing What Worked · 2026 · comprobar

Me acuerdo que una vez la Bárbara me dice como, ya, Sofía, te tenés que conseguir cinco influencers, pero necesito que digan esto. Le digo, pero ¿por qué influencers? Como lo hago yo. Como qué importa, nadie sabe quién soy. Y nos pusimos a grabar un video lo hacía la Bárbara, otro video lo hacía yo, la diseñadora. Yo llamaba a mis amigas que que seguían en la universidad, entonces tenían tiempo. Y yo como, hola, oye, por 20 lucas te hacía un video en la ducha. Y así teníamos no sé, ahí sí que hacíamos anuncios todo el rato. Pero muy eh muy humilde era así, con un celular pésimo, como sin…

De Periodista a Fundar 3 Tiendas Ecommerce con 29 Años - Sofía Prat - E69 · 2026 · comprobar

Y la Nacha así y fue un video así, pesqué el celular, pesqué el libro, ¿cacháis? Lo empecé a grabar así como y lo empecé a ojear y le puse como una voz en off y huevón, fue muy simple y con mala luz así con todo mal, ¿cacháis? Y yo, me va a funcionar y te juro que lo tengo como Evergreen, así como el video que siempre me funciona, ¿cacháis? Era un Pero es que al final lo orgánico funciona, o sea, mientras más natural y no esperar el video perfecto. Eh la los famosos ugly ads, anuncios feos.

Cómo Convirtieron Su Relación en Un Negocio Millonario - Nacha y Juampi de 100Aventuras - E63 · 2025 · comprobar

call it was a $100,000 call and we lost another 175 on me chasing it and I got to I paid a Kardashian 100 Grand to Shi shake I think we made 15K 175k so we were out almost 300,000 more or less like 250 after the chest the best ad we had running at that time was a stupid picture that the receptionist took in the kitchen making a shake with an iPhone and it was like an iPhone 6 and we just threw it up as an had like every single big gun super fancy creative agency and this stupid fing picture it was literally that cheesy picture of the company people in front of like the branch office oh yeah I…

Dynamic Creative & Machine Learning | Adspend | Charley Tichenor · 2023 · comprobar

that stuff ain't going to convert for the day when it comes to performance based creative, the thing that people want is how does it look? What like how can I use it in my daily life? How is it what is the natural raw content that people want to see. I think that's why influencer UGC content is so popular now more. People don't want to see highly stylized product shots or highly stylized photo shoots anymore. They want to know what's the simplest like the simplest way that I can use this product So like how overproduction uh destroys performance in many cases Gen Z demands authenticity cuz…

Beauty & Wellness Brands: How to Crush Your Creative with Lauren Schwartz | Perpetual Traffic EP 688 · 2025 · comprobar

chest the best ad we had running at that time was a stupid picture that the receptionist took in the kitchen making a shake with an iPhone and it was like 6 and we just threw it up as an Instagram story and it got like 500,000 had like every single big gun super fancy creative agency and this stupid fing picture it was literally that cheesy picture of the company people in front of like the branch office oh yeah remember this one never dethroned it dude and it was the so I mean the for me the T long didn't read it was just like never be attached or have dogmas because the weird can win…

Dynamic Creative & Machine Learning: Adspend with Charley Tichenor · 2024 · comprobar

um we were building ads in canva that were destroying these high production ads and so it got to a place of like dude we don't need to spend like twenty thousand dollars to run this ad account on creatives let's spend it more on ads or let's throw events or to Charlie's point let's hire influencers and so I I

Dynamic Creative & Machine Learning · 2023 · comprobar

paid a Kardashian $100,000 for an hat and I had it getting I had it got beat by the receptionist taking a picture in the kitchen when I was working at 310 Nutrition receptionist picture made a $10 million Kardashian cost me 100 Grand against Chris Jenner to take a picture probably lost $85,000 like you have no control over

Building a $1 Million Brand in 12 Months with Facebook Ads · 2024 · comprobar

this thing looks really cool I can't tell you how many times I've spent a hundred grand on an ad to get it made and we lost money and then somebody shot a video at their phone and it produced a million dollars like I I mean quite legitimately I was I did back in the day a deal with um a member of the Kardashian family to help out with a brand and it was a six-figure deal and we lost half of our money and we had the woman that answered the door and the phone at the front desk take a little video for her Snapchat and it did three times as much revenue and it was just fun stuff right but proving…

Facebook Ads Cheat Codes with Kelvin Parker · 2024 · comprobar

tell you how many times I've spent a hundred grand on an ad to get it made and we lost money and then somebody shot a video at their phone and it produced a million dollars like I I mean quite legitimately I was I did back in the day a deal with um a member of the Kardashian family to help out with a brand and it was a six-figure deal and we lost half of our money and we had the woman that answered the door and the phone at the front desk take a little video for her Snapchat and it did three times as much revenue and it was just

CMO with 30+ Years Experience Reveals Top Facebook Ads Techniques · 2025 · comprobar

that I mean I I I've dropped $100,000 to work with Chris Jenner I've hired the Harmon Brothers and I lost my shirt both times yeah I had a company where we we got the receptionist to shoot uh Instagram story in the kitchen and that ad has made three four million for the same brand where we paid six figures seven figures to higher Pros because at the end of the day we did the research to understand it's not just

Facebook Ads Tips and Strategies w/ Alex: Facebook Ads MBA Program Alumni · 2024 · comprobar

So let's talk about creative quality. So, you know, let's talk about a smaller brand. Do you see that you'd need an external agency in there? What are kind of the levels? Like, can you do a YouTube campaign if you've only got like a GoPro or iPhone, or you do think that you do need some, some high levels of quality there? Yeah. You know, I guess, I mean, you can really generate some pretty high quality, even with your iPhone or GoPro, and it can really come down to being intentional about what you're doing and just closely mapping whatever content you're trying to produce to the type of…

From Views to Sales: Winning with YouTube Ads · 2025 · comprobar

but um we were building ads in CA that were destroying these high production ads and so it got to place of like dude we don't need to spend like $20,000 to run this ad account on creatives let's spend it more on ads or let's throw events or to Charlie's point let's hire influencers and so I I love the example

Dynamic Creative & Machine Learning: Adspend with Charley Tichenor · 2024 · comprobar

understand what those reasons are I think it's infinitely more impactful and to do market research with your desired customer base and to understand who that customer is than to drop a million dollars on Creative testing like you can and I'll probably net out ahead of you if I do like four or five if I'm on calls with customer service every day if I talk to customers on a daily basis I'm going to beat you until you can spend

Charley Tichenor; Facebook Top 100 Advertising Expert in the USA. · 2023 · comprobar

these numbers, these are healthy, these are good. This is how it works because I've built an audience they're ready to come back for more. That's what this is about. I have a full business built around giving my audience what they want. And I have defined what that expectation should be by my content, which is why an otherwise really ugly ad crushes. Now, do you want to see what that ad looks like that Lock in before the price doubles. Right? Nothing fancy, nothing special. And this is the creative. It doesn't even fit perfectly on the screen. Quite literally, what it did is I took a picture…

How to CRUSH Facebook Ads with a Small Budget in 2026 (Full Course Post-Andromeda) · 2026 · comprobar

all the best content that is like scaling at the moment is ugc f filmed on an iPhone by someone in the living room and what's really funny for me is some of the bigger brands have really really [ __ ] struggled to accept this reality just don't understand that you just don't need the studio um and the lights and all this kind of stuff you know and you just need someone with an iPhone to like you know shoot someone like legitimately and they're so behind sorry

5 Facebook Ads Secrets to Making a Fortune Revealed · 2024 · comprobar

I love that I mean I I I've dropped $100,000 to work with Chris Jenner I've hired the Harmon Brothers and I lost my shirt both times yeah I had a company where we we got the receptionist to shoot uh Instagram story in the kitchen and that ad has made three four million for the same brand where we paid six figures seven figures to higher Pros because at the end of the day we did the research to understand it's not just understanding what the market wants from

Boost Your Facebook Ad Game: Insights from a Facebook Ads MBA Program Alumni · 2024 · comprobar

paid a Kardashian $100,000 for an hat and I had it getting I had it got beat by the receptionist taking a picture in the kitchen when I was working at 310 Nutrition receptionist picture made us $10 million Kardashian cost me 100 Grand to get Chris Jenner to take a picture probably lost $85,000 like you have no control over

Building a $1 Million Brand in 12 Months with Facebook Ads · 2023 · comprobar

call it was1 ,000 call and we lost another 175 on me chasing it and I got to I paid a Kardashian 100 Grand to shake I think we made 15K on and Chase that with another 100 plus thousand I think 150 175k so we were out almost 300,000 more or less like 250 after the chest the best ad we had running at that time was a stupid picture that the receptionist took in the kitchen making a shake with an iPhone and it was like 6 and we just threw it up was an Instagram story and it got like 500,000

Can You REALLY Boost Adspend by 20% in Just 30 Days? · 2025 · comprobar

or the local, you know, and they would have like the super low budget videos that would appear on TV. And I actually think we're going back to that where it's the local low budget videos are sometimes the ones that are going to be really, really successful.

Youtube Video Ads... What you need to know · 2025 · comprobar

people they've shown i guess that um the possible i don't know if it is but to me volume game you write it's more

Ep 234: Overcoming the new normal with a content creator network, Crossrope's Srjdan Popovic returns · 2022 · comprobar

mean you know rip the creative agency but um we were building ads in CA that were destroying these high production ads and so it got to a place of like dude we don't need to spend like $20,000 to run this ad account on creatives let's spend it more on ads or let's throw events or to Charlie's point let's hire influencers and so I I love the

Dynamic Creative & Machine Learning | Adspend | Charley Tichenor · 2023 · comprobar

Um I've looked into so many ad accounts recently and I can tell you with confidence that it just depends and there's room for both. Like you'll see in the same ad accounts the lowest quality UGC video with like fuzzy audio like working really well and writes along the side is super polished studio high end production creative and the truth is like if you're targeting the same user with both, isn't it that much more effective?

Crea una máquina de anuncios! Desde la estrategia y produccion hasta la iteración con Mirella Crespi · 2022 · comprobar