El rendimiento real se define por el volumen de inputs ejecutados y el apalancamiento aplicado

I paid somebody who was way bigger than me at the time in terms of content and all that stuff early on in my career. He said, pull up your LinkedIn. He said, pull up my LinkedIn. And he had made 10 posts that day. And I had made one. He was like, okay, pull up Instagram. He had made three. I hadn't even made one that day. And so we as humans often think I need to do twice as much. I need to do three times as much. We can't fathom what it would mean to do 100 times as much or 1,000 times as much. So when someone's doing better, if you're like, I got to beat them, you look at their volume…

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fear of rejection. And so I remember when I when I when I quit my management consulting job, which took me six pedestal. It took me six months of I decided I wanted to quit. It took me six way, you can measure how powerful someone is by the distance between when they make a decision and when it happens in reality. So, if you want to feel impotent, then take as long as you possibly can between when you make a decision and when you act on that decision. Now, for me, it was 6 months.

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I had a buddy of mine. So he started doing 10 grand a month, 20 grand a month, 30 grand a month. And then he would fall off. And I was like, why do you keep falling off? He said, well, I make the money and I hit my goal. So then I like ease off the gas pedal. And I said, it's because you're defining your goals the wrong way. I see you as not hitting your goal every time you're not doing the activities.

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you show up to work you are working because you're getting paid to be there when you start working for yourself you're not getting paid to be there you're only getting on what you do I've real work days because work occurred it to me is not a work day unless I have a clear output for what I have done or move forward work didn't happen the

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more per hour than what your current skills pay you. All right? And then five, find the hardest worker in the room when you enter that new job or that new place and then double their level of input. So if they knock on a hundred doors, you knock on 200. They make a hundred dollars, you make 200 dollars, right? When I had Jacob, my young neighbor, I gave him this exact advice and he was expected to on his team do a hundred dollars a day. He did between 300 and 400. And so guess what? He got

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So think about it from inputs and outputs. Outputs I don't care about. Outputs occur. Revenue occurs. Profit occurs as a result of inputs. And so what inputs are not happening fast enough?

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entrepreneurs so fundamentally you can do more stuff or get more for the stuff you do that's it which is fundamentally volume times leverage this is the definition of output which I Define work business it's the amount of stuff you do and what you get for every repetition which yields your ultimate output so in the beginning when you're really shitty lot of them to get and you don't have a lot of Leverage because you're bad at it

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even Define the word and so how do you definition which is you know work equals time on clock definition you know time okay okay um so then do we Define it by how hard you try so the effort that you it to make more money and so this is my definition which is work equals outputs and outputs equal volume times leverage so some of you guys have seen number of times you do something times how much you get out of each time you do so that's volume times leverage divided by time and so the plain speak is output volume is the number of times you do the thing leverages how much you get out of each…

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but if you look at your time you do almost none of these things you're not doing this stuff now and that's why you're probably not making money or as much as you want and so if you don't do this stuff all the time that you spend quote working has the same impact as doing nothing and it's kind of like spending website and then deciding not to do it you'd literally be better off doing nothing than doing the work that you claim to be work that actually muscle and everything you spend your time on has to clearly lad up to one of lading up to these four things you're not doing the stuff that makes

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¿Cómo cómo definirías el apalancamiento en simple? Eh el apalancamiento es cuando tú obtienes resultados ehm mucho más potentes con respecto al input que pusiste. Pusiste poquito esfuerzo y obtuviste demasiado resultado. Como mover más con menos. Mover más con menos. Ten por unidad de trabajo te da mucho más eh output por unidad de esfuerzo, ya sea plata, tiempo, te rinde no sé si exponencial, pero te rinde así desproporcionadamente más.

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right? As I've studied, as a, as a quick aside, as I've studied bigger, more successful businesses, I noticed that in my beginner days, I focused a lot more here on promising more, trying to paint this beautiful vision of the future. When I look at Netflix and Amazon and these guys who are trying to make seamless experiences so that thoughts can become, you know, drones delivering packages at our door. As they're trying to eliminate as much effort, sacrifice, and time as possible for their customers. And that is how they're increasing value. And so as we've shifted our businesses, we focus a…

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faster than life learn faster. And the only way you learn is by changing your behavior with the same conditions, which means that if a person walks in, I say, this is my six point script, a person who's identical walks in right afterwards. If I've learned something that script changes, means same condition, new behavior. And so if you keep doing the exact same thing every single day, then you may not be learning. And it's a key point. It's good to work hard, but it's good to work

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Output comes from volume times leverage. You must do more and get more from what you do. The way you get more from what you do is you first do everything that you know you should be doing better.

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And so like if you want to be a good coder, it's 10,000 hours of coding. If you want to be a good editor, it's 10,000 hours of editing. You want to be a good salesman, it's 10,000 hours on the phone. If you want to be like, it just is. And so for me, as soon as I figure that out, then I just want to start chipping away at it as fast as I can. And so it's like I can do 10,000 hours over 10 years or I can do it over four years.

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and so I define work as volume times leverage and so it's about how many times you do something and how much you get for each time you do it. In the beginning, you need to do

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fly around the country model, that took the same skills that I had as an entrepreneur and put them in a better vehicle. And then even from doing the gym turnaround business for two years, I accidentally fell into the licensing model because I didn't want to fly out. Somebody asked me if I could show them all the stuff that I did so they could do it for themselves. And then at that point he bought it and it was all margin. And I was like, holy cow, this is insane. That's when everything took off like a rocket. And so I had my brick and mortar gyms and then I scaled to a done for you turnaround…

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So, here's Alex's definition. Work equals outputs. Fancy image. Outputs equal volume times leverage. In plain speak, number of times you do something times how much you get out of each time you do it.

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which is work hard and smart. If you extrapolate out what a normal life is like, right? Maybe someone makes, you know, a million dollars or $2 million over the span of their entire career, right? 40 years plus, I think there's just a certain amount of work that must be done to generate income. And so what I would rather do is just take that 40 years and just cram it into four and then have the other 36 years of my life to do whatever I want with resources far beyond what I would be able to do there.

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