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Alinear las comisiones y estructurar el equipo comercial permite escalar las ventas

Para sostener el crecimiento de un negocio, es necesario dejar de depender exclusivamente de las ventas del fundador —lo que genera cuellos de botella operativos— y estructurar equipos comerciales con incentivos bien definidos. La compensación debe diseñarse estratégicamente según el objetivo: desde ofrecer comisiones atractivas o 100% variables para captar mejor talento y premiar tanto a setters como a closers, hasta diferir pagos a 90 días o condicionarlos a la retención para evitar la fuga de clientes. Aunque en fases iniciales la convicción del fundador ahorra costos sin cobrar comisión, la escala exige delegar trabajo al 50-70% de calidad, sumar más vendedores y crear planes de carrera o contratar reclutadores dedicados.

Quién lo dice, con sus palabras

Esta idea no sale de una entrevista suelta: aparece en 16 intervenciones distintas de Aaron Young | Google Ads | Define Digital Academy, Alex Hormozi, Oski de Haciendola, Perpetual Traffic, Professor Charley T y Sabri Suby. Son 16 fuentes distintas, y ninguna sabe de las otras. Que varias personas coincidan sin conocerse pesa más que una repitiéndose diez veces, así que aquí está lo que dijo cada una, con el enlace al segundo exacto.

50% of my customers canceled in the is I told my sales guy you don't get commission until day 90 plus one on day 91 you get a great big shot in the started to sell with that in mind he actually didn't want to bring you on if you weren't going to last 90 days CU it was a massive waste of his time and he had to help you know you mentioned the handoff he had to help with the hand holding past closing the deal and I gamified the system towards

The #1 Mistake Businesses Make with Sales & Marketing (Don’t Be Like Them!) | PT EP 582 · 2024 · comprobar

a team that's job is to basically grab Leeds set Clos and and we worked out a commission structure where the more sales they get in a week the higher the commission percentage so let's say it's 10K and if they get one sale it's 10% if they get two sales it's 15 if they get three sales they get 20% and so they're incentivized to get a higher volume of sales faster and faster and ultimately on my part it's more or less scal it's it's very scalable because it's not any more of my time yeah so there's an

CONFRONTING Charley... with @NickTheriot · 2024 · comprobar

Entonces, claro, cuando yo me formo, empiezo a instalar procesos, procesos de contratación, procesos de una vez que contrato yo a alguien de formación. Una vez que lo formo, de gestión. Empiezo a tener un CRM, empiezo a tener a controlar las variables y es cuando yo empecé a crecer el equipo y llegamos a los 2 millones. Yo lo que hice para esto Cuando tú vas a escalar mucho, al final yo lo que me di cuenta es que tiene tener un equipo más pequeñito de confianza y comprometido al máximo con la empresa. Éramos igual, cinco y luego para los picos de facturación, porque de repente metes un…

El Mejor Closer de Latinoamérica - Álvaro Menéndez - E30 · 2025 · comprobar

However, the level that I was operating at and the expertise that I had wasn't even appreciated by, I would say, 95% of the clients. And that I could bring somebody in that maybe weren't as skilled and capable as me, but they wouldn't even be able to appreciate the difference in the level of knowledge. And by making that decision and surrendering control and being okay with someone that could come in and do the job, maybe 70% as good as I am, or 60%, or maybe even 50%. That's okay because it brought me back my time. So if you're looking at a one-for-one person in your business and you're…

Everything I Learned From Being Around the Top 0.01% · 2026 · comprobar

Sí, nosotros Bueno, al principio cuando nos adelantamos levantamos Cuando nos adelantamos capital y ahí entró la como socio ya necesitamos a alguien que nos ayude a vender. Entonces, ella lo hizo 100% porque y oye, genera la católica era una máquina y no podía trabajar porque no necesitaba flexibilidad. Yo te paso O sea, hicimos un cálculo rápido, mira, tú cerrar tantos clientes al mes, te pago tanto la factura, o sea, ya de la factura entera los primeros no sé, tres cuatro meses y se hacía un buen sueldo, pero el fijo era cero. Eh, pero eso entonces era 100% variable y eso también una buena…

Cómo Construir una Startup de $850MM USD en Valoración - Jaime Arrieta CEO de Buk - E60 · 2025 · comprobar

it's like if you want to change your if you want to change your your life you need to change your calendar and it's so I did a I did a take on my business and went how do we get clients and how do we earn money yeah and I just want 80% of my week is focused on that then I brought in other people to look after the other important tasks and it's really defining what brings money what's important and you're really going keeping you you focused on what's bu building the income and which for me became content creation and that's why we do 80% of our week is on content

How George Built a 6 Figure eCom Agency by 21 · 2024 · comprobar

El problema está en que cuando llego a facturar el millón yo decía, es imposible que yo esto lo mantenga, porque no sé ni cómo O sea, lo he logrado porque yo he tomado más de 100 llamadas a la semana. ¿Y trabajáis 7 días a la los días. Sí, no, hacía Llegaba a hacer eh Sí, 20 llamadas al día de Desde Eran O sea, yo era desde las Ponle que 9 de la mañana, 9 de noche. Pero aparte de eso tienes que gestionar el equipo. O sea, claro, me refiero A ver, como lo que te estoy contando era un puto desastre. Era dejándome la vida sí, hablando con todo el mundo, haciendo reuniones con todo el mundo de…

El Mejor Closer de Latinoamérica - Álvaro Menéndez - E30 · 2025 · comprobar

Al final yo lo que me di cuenta es que tiene tener un equipo más pequeñito de confianza, comprometido al máximo con la empresa y luego para los picos de facturación ahí sí que contratas y asumes que vas a tener unos cuantos mercenarios para cerrar dichas ventas.

El Mejor Closer de Latinoamérica - Álvaro Menéndez - E30 · 2025 · comprobar

gente llamando a los carros abandonados y todo el cuento. mucho trabajo, hay que tener un equipo y y yo como dueño de agencia también he tenido que aprender a a que si tiene un equipo tienen que estar bien incentivados todos o por la naturaleza del modelo de lanzamientos para que funcione la cosa tiene que estar bien bien dividido. O sea, que les dais comisión jugosa a los del equipo. Exacto.

Cómo Vender Millones con Lanzamientos Orgánicos - Diego Osman - E31 · 2025 · comprobar

to destroy sales so the second issue here is that because we had misaligned incentives our CS team didn't try so if someone reached out they would maybe respond maybe respond slowly and they had no incentive to really get a hold of them and the easiest way I can explain this is imagine you have a kid or a parent or a family member or a friend who's in trouble and you need to reach them would you just shoot them a text and then be like I guess I'll just figure it out no you would text them multiple times you'd call them multiple times you'd reach out to them on social media you'd call their…

Watch this to keep more customers · 2024 · comprobar

and then career path this is one that i probably learned later but it's really good is that you can have minor minor road uh milestones like 50 deals closed 100 deals closed 150 deals closed right and they just get a little just a little you know they go from 500 a deal to 525 a deal right they go from 525 to 550 a deal just the fact that there's this this road map of where they're going and there's actual progress because sales is one of the most repetitive positions in the world just the fact that they're doing this and they're something is changing on the outside i think just helps relieve…

30 Minutes of sales training that will explode your business in 2022 · 2022 · comprobar

that's involved now one of the big decisions we made up front was that we were going to comp setters and closers now why is that so important the funnel is throughput if i can increase my show up rate by 20 it's just as good as increasing my closure by 20 it makes no difference the business they were just as equally weighted in terms of their value but again how rare the skills and what skills are required it's easier to set than it is to close just as important but easier setters and closers equally important

How to Sell Better than 99% Of People (4 HOUR ULTIMATE GUIDE) · 2024 · comprobar

We do a, we buy you lunch. It's the simplest thing in the world. We say, who's buying lunch today? And so, if anyone sells our low cost product because everyone, every once in a while you get an unqualified leader, you can't buy the real thing, right? And so, whoever sells the lowest ticket thing that day, the lower ticket thing, the downsell, lunch is bought in that sales guys honor. It worked better than commissions.

KEYNOTE: Small To BIG. The Big 4 Customer Acquisition Models. · 2022 · comprobar

fewer winners than there are losers what that means is you can have ratchets for compensation meaning if you close 50 percent of the people i'm just using arbitrary number you get to keep your job if you close 60 percent you get attaboys if if you close 70 percent your commission goes from 10 to 15 percent ah 50 increase not bad if you close above 80 percent you get 25 percent whoa right and so it ramps and so it allows the people who are absolute killers to crush and then the people who are not guess what happens down here churn but this is structural churn this is expected churn this is…

How to Sell Better than 99% Of People (4 HOUR ULTIMATE GUIDE) · 2024 · comprobar

The big thing is, though, I like founders selling the beginning as well, because when you're the founder, you're the most convicted. And so you will typically be able to outperform any salesperson. And in the beginning, when you have fewer resources, you could use the extra conversion percentage and the decreased cost of not having a salesperson or paying the commission. So think I can close twice as many sales and I don't have to pay the commissions for it. It frees up cash flow so that we can make some of these big bets early on that are going to build the foundation for the business.

Building a $3,000,000 Business for a Stranger in 57 Mins · 2025 · comprobar

you have the influence on someone else. I trade me selling for 40 hours a week to me managing a salesman for two hours who then sells for 40 hours a week or higher leverage. I spend a week or two weeks recruiting the best sales recruiter. And then I do that one time in my life for two weeks. And then that sales recruiter works 40 hours a week to get new salespeople in every single week on my behalf. And then those salespeople on my behalf, then sell every single day. And so I did two weeks of work for a hundred salespeople over the lifetime of that one hire more leverage. I get more for what…

How to Get Ahead of 99% of People · 2023 · comprobar

You typically need to hire more salespeople. And I'll say as a personal note, I have yet to make less money by hiring more salespeople. So like when in doubt, sales tends to drive business. And I also have some belief around the fact, and this is most cultures, not our shared acquisition, but the vast majority of sales cultures, guys will get fat and happy. They will make enough sales to make whatever that nut is for them that they don't want to work that hard anymore. And so I would rather have the guys just below whatever that amount is. So they're always striving. They're always squeezing…

The Mathematics of Business, Explained · 2026 · comprobar

Lo que dijo cada uno, y en qué minuto

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