La sostenibilidad de un negocio depende de la recompra del cliente y no del margen de una sola venta

If you're focused on closing every single sale and making a profit on every single transaction according to silly things like attribution, then you're never going to be able to build a business because you're focused And focusing on changing your mentality I'm trying to not lose money to I want to start buying good customers. That change can change the rest of your life.

Master Q5 with THESE 3 Meta Ads and Email Marketing Hacks! · 2024 · comprobar

That first purchase is the least profitable transaction you will have in your business. And then from there, your business makes the most money when somebody buys a second time or more. And then you take some of this profit margin of this second transaction and you buy more Facebook ads. You acquire attention and you monetize it. A business goes from the monetization event to creation of future cash flow. Made a sale, got a second sale. We can take the profit volume of that second sale, some of it, and use it to amplify the volume of attention that we're later going to monetize. You turn that…

3 Tips to MAXIMIZE your PROFITS · 2024 · comprobar

And if you're going to be like, sometimes if you are on a race to the bottom for price, if you've got a consumer good that's commoditized and you are on this race to the bottom, especially if you're going after Gen Z, we've said this a lot. Like, they have no loyalty and they're just looking for the best price point. So now in 2026, so many of the factories abroad are competing direct into the American market where they used to be white labeled. It's a shitty race to the bottom. And if you want to be able to have room and margin, you have to sell not on the product, but on the brand. He…

This Simple Shift Made a $4K Product Start Selling · 2026 · comprobar

genes don't change. Yeah, if you're a one-time purchase business, your business model is [ __ ] Now, there are ways to add additional transactions. make a selfquidating offer. Like do make it so you have negative CAC uh on the front end of the business or figure out a way for existing customers to bring you new business. Like don't expect one transaction. No business is one transaction. That's a that's a that's a product not a business. Quick

How to Scale Profits with Meta Ads 📱 · 2026 · comprobar

MAYBE I'M WRONG. UM, catalog ads. Understand your winning concepts categories and then build an offer that's most likely to get somebody to come back and buy again or an offer where the AOV is greater than the LTB of your average customer. If you're on print on demand, the number one way you're going to succeed is by getting somebody to buy from you more than once. Otherwise, you are not a store. You're a salesperson. You're basically a salesperson for Printify unless you get somebody to come back and buy from me twice. There you

Meta advertisers… We’ve got a big problem · 2026 · comprobar

um e-commerce was not a thing nike did high back then but i was paying you know well i knew that well that was great just like i didn't have to sell through look i want the name recognition i want there are a lot of people and a lot of

Ep 61: Building a Sneaker Content Empire with Nice Kicks' Matt Halfhill · 2020 · comprobar

Um, figure out a way to sell that person a second item. Whatever it is, fix the business model. Um, this if you only have one sale, that is not a business. You have a product. Selling a product is a very hard thing to scale. Having a business is very easy. Very, very few businesses are successful on one product, especially if somebody only buys that one product once. Um, that's you can buy, a lot of the repeat sales comes from referrals. You do good work, you get inbound leads. That's really the second transaction in real estate.

If you run Facebook Ads... everything just changed. 📱 · 2025 · comprobar

And it was like they just earned this place by doing these things that are incalculable in their value. Like that was never go anywhere else. They didn't make a dollar, a pound off of you. But all of that work was done back so that you're now sharing that story in perpetuity. And I think a lot of that's like we don't do anymore. We are just so like you said, so hyper focused on the margin that in the past, when I think of granted, I just watched Gilded Age. Like you think about all these beautiful structures where people invested into the aesthetic of the building, when people invested into…

Your Digital Marketing Autopsy: Surviving the AI Era with Kasim Aslam · 2025 · comprobar

that now the way most businesses if you want to make an eight or nine figure business the way you make money is by getting people to buy from you more than once if you do not have people buying from you more than once what you have is an opportunity you've created a Salesman job for you you do not have a business business is about the acquisition of future cash flow at a profit if you do not have future cash flow you do not have a business you are money the second transaction is way more profitable than the first reoccurring Revenue is the most profitable Revenue

3 Steps to Meta Ad Scaling Success · 2025 · comprobar

or subscribe and save wonderful free shipping prize gifts added periodically that is excellent they're giving us further incentive to subscribe you want to be in the reorder business you do not want to be in the order business you want to get them in keep them hooked to your product and get that reoccurring

Shark Tank Investor Destroys YouTuber's Products · 2024 · comprobar

Y en general lo que eso significa es que estás logrando que más personas te compren una segunda vez, lo cual si no puedes lograr, si no consigues que la gente te compre una segunda vez, eres un vendedor, no tienes un negocio. Y ese es un problema distinto.

Los Secretos del Padre del Método 3:2:2 en Meta Ads - Charley Tichenor IV - E65 [Español] · 2025 · comprobar

la marca de hamacas. Tuviste éxito porque mirabas más allá de la demanda de la venta. Necesitas generar demanda no solo para tu producto, sino para tu marca y para lo que distingue a tu producto de los demás. Y marketing. Eh, pero lo más importante aquí es que las marcas que hacen crecer su marca tendrán más éxito a largo plazo que las que solo venden un producto.

The Real Reason Your Ads Aren’t Scaling Profitably · 2026 · comprobar

to democratizing that and what will ultimately win is the things that occur off platform that we talked about before is the customer service and the brand identity and you might be somebody that's really good at Drop Shipping stuff from AliExpress and you know we all know those individuals that are making a lot of money doing it but if you want to win long term it's building customer service like do you call your customers what is your return policy like all of these good business eics and good business business will always win outright over a bad business not in good ideas but well exec well…

🐉How To Train Your Facebook: Charley Tichenor the Algo Whisperer · 2023 · comprobar

with me. And I understand, I didn't realize it at the time, but the lesson I learned was they don't look at it as, or that guy in particular didn't look at it as I'm creating customers. He's looked at brands. And the big debate that we got into was if you're on Amazon or Google or running advantage plus in cost caps, you're basically saying you're going to live and die by your ability to make a margin on a sale of a product. The problem is that's not a business. A business is about wiring

Destroying 99% of Facebook ads experts (by Markademics) · 2023 · comprobar

Te veía enfocado más entonces más que en adquisición te veía enfocado mucho más en la retención y el lifetime value del Y eso así como first principle no más, okay, este negocio es así. ¿Cuáles son todas las oportunidades donde podemos sorprender al cliente? Y hacer algo especial y tener preparado para eso, ya sea una automatización, una notificación de WhatsApp o de mail o un llamado quizás. Sí, o sea, yo creo que en gran parte de por qué tanta obsesión en la retención más que la adquisición. Que está el negocio de verdad pues. Ahí está el negocio de verdad y y yo creo que ese es el largo…

Levantó 21 Millones de Dólares a los 22 Años - Ian Lee - E52 · 2025 · comprobar

And number four, and this is a big one, we make sales to get customers. We don't get customers to make sales. And so the point of the first transaction that I'd like to shift Cody's perspective on or anybody's perspective on is you get the gag gift sale, but then you do everything else to turn it into a lifelong or at least repeat customer. And so we're doing this through multiple paths. One is that we're creating the offer to get them to come back so we can own the data.

Building a $3,500,000 Business for a Stranger in 51 Mins · 2025 · comprobar

persona que más puede pagar por adquisición es la persona que termina ganando en el corto plazo tú compites con tu margen tu margen directo cierto o sea el profit de la primera venta pero en el largo plazo compites con el profit de lifetime valid y al final ahí [ __ ]

10 Millones de Dólares por Ecommerce! - Dakota Miranda Fundadora de My Cocos® - E5 · 2024 · comprobar