Debes seguir la atención del consumidor sin apegarte a ninguna plataforma

I'm I'm platform agnostic. I can't wait to be on this show in 20 years and say, you guys are still doing social media? Like I don't give a [ __ ] about social I give a [ __ ] about attention. Where is the attention? And one day that's going to be in VR or AR or some [ __ ] we don't even know. This just By the way, if I wrote books in the early part of my career, I would have had a book called email is king. Right. been like searching for search. doing like websites are wonders. Ad words for days. Yeah. I'm putting it

The Ultimate Marketing Strategy Revealed l The Skinny Confidential Him & Her Podcast · 2024 · comprobar

Let me say one other thing I'm also a very big fan when you want to do something else to not do yesterday's thing to do tomorrow's I would much rather a lot of people here who are in social only not go and do search and banner and programmatic but start the process of affording the ability to do voice in four years because their business will grow much more But the reason I say voice is I think voice is dangerously close I'm going to be doing blockchain advertising to guarantee or I'm building a VR shop not one person and does VR which means we're far away

50 Minutes of Marketing Strategy You Can Start to Use Today | Digital Agency Expo Keynote · 2019 · comprobar

number one Twitter's the only social network everything else is a Content platform right I mean remember Facebook fan pages that remember three years ago a Facebook fan page that if you left a comment on somebody's wall a brand or a page it was the first thing you saw when play right so because Twitter is the only true social network it's the place to act the most human which is the biggest problem at hand I think to me one of the biggest things that you need to do is I think Twitter is the biggest jab platform I think you need to engage with people you need to respond to people you need to…

Gary Vaynerchuk's Q&A at #VaynerWorld in London | 2014 · 2015 · comprobar

camino". Le dije: "Pero Tumblr va a ser la sigues a gente y en Tumblr sigues cosas que te interesan". Y me convenció. Tumblr tuvo una salida de 1.100 millones de dólares hace 12 años, que serían como 40.000 millones ahora, y fue una gran salida, pero vez desde Tumblr lo que había estado buscando: si le dabas a la gente las cosas que les interesaban la tiktokificación es la referencia en el libro a ahora cada red social va a ir a un lugar donde tratar de servirte lo mejor posible con sus capacidades de IA cosas que creen que quieres ver que te mantendrán en la plataforma más tiempo lo que les…

Personal Branding & Marketing Strategies with Eric Siu · 2024 · comprobar

So, so, you guys know that I say the same thing over and over. I'm showing you videos from eight years ago when I had a bad haircut saying the same shit. That will never change. Hard work, kindness, caring about your employees, always thinking about the customer. It's all gonna stay the same forever until I die. What won't be the same is how important Snapchat is versus Facebook, versus YouTube, versus Instagram. It always will above.

The Single Greatest Opportunity in Our Society | Dubai Keynote 2019 · 2019 · comprobar

politics like I kept making videos I'm did surgical digital Market marketing this happen we never like because he attention is it's just attention my friends the only thing you're in here attention and then your part starts your story is your copy is your art wanted somebody who was religious about attention and not the platform he or she in this industry of which platform than have 50 times more people in the ago the one thing he understands better attention is the only

Wieden+Kennedy Gary Vaynerchuk Keynote | London 2016 · 2016 · comprobar

Entonces, ¿qué pasaría si migrara a Tik? Que honestamente aquí no es migrar. Es añadir. quisiera que hablaras en todas partes. Solo porque Martin Luther King dio una charla en una pequeña iglesia en Memphis, no significaba que no pudiera ir y luego dar una gran charla en, ya sabes, en un gran salón en DC. Mhm. La respuesta siempre es más.

How Coronavirus Will Make You More Accountable | Tea with GaryVee · 2020 · comprobar

predicted three years ago that everybody would use snapchat and everyone's like earlier right which was when there's enough people of us of enough people if there's enough people enough thirteen to eighteen year olds using the same thing if a platform ever wins an entire generation it will drag everybody else down into it and so Twitter never did forms over to that but snapchat did two and a half three years ago every single 14 to 18 year old was on it which meant it was just a matter of time so I think

SlossTech Gary Vaynerchuk Fireside Chat | Alabama 2016 · 2016 · comprobar

Yes. Like you've always like your gospel is social. Is it all going to continue to be that? Of course not. If if I entered this universe in 2001, my gospel would have been email and search. Can't be. The attention's going to move. It's why we've gotten so big into voice. It's the first place that I see could be really a powerful land grab. Um and social's very you know, kind of broad, right? To me, it's it's what platform lives on top of the cell phone is what my gospel actually is. The cell phone is the remote control. It is the place. So, and we've also thrown things like YouTube and…

Surprise! Your TV Is Dead | Keynote With Young Creatives in Cannes, France 2018 · 2018 · comprobar

and what cuz you don't want to post on social media because you've made a subjective decision that you don't like it your customer doesn't care if you like it or not news alert I don't like there's a reason I don't post anything about my family have I not been in this business I probably wouldn't even have a social media account I'm pretty private I mean I have no love for it I didn't I have no interest in social media I have interest in consumer attention I thrilled with Google the only reason I like social media is cuz it matters right now I can't wait to be at a keynote in 10 years and…

How to Take Full Advantage of the Internet in 2020 | AIME Fuse Keynote 2019 · 2019 · comprobar

The remote control of society. If you sit in this room and you do not know how to make written words, audio sounds, or videos for this device on the seven to ten platforms that dominate it, Facebook, YouTube, Instagram, Snapchat, then you are invisible to society. if you live in the world today and you do not at scale produce written words, audio sounds, or videos for this device, you do not exist.

Real Talk Summit Keynote Gary Vaynerchuk | Vancouver 2017 · 2017 · comprobar

do you know how pumped I would be if social disappeared I mean that seems crazy to hear why I [ __ ] built on email before that or like like I only care about where the attention is right and I'll follow that right so like to me if Facebook and Twitter and snap and Tick Tock all went you know yeah what the [ __ ] I'm like good right like it's completely irrelevant right all I care about is trying to understand where people are paying attention and then I try to create value in that channel whether that's a [ __ ] book or if I had to go outside and [ __ ] talk on a

Creating Content Contextual To The Platform | With Tim Dillon · 2022 · comprobar

what's going to happen in the marketing think it's about written audio and video content on the 10 platforms that matter I'm very consistent on this I I don't need to talk about AI or machine learning or VR or you know all that stuff is coming what's going on now is content at scale contextual to the platforms of the LinkedIn and the twitters and the Tik toks and I and I by people's inability to understand that producing creative at scale on these platforms is how you achieve awareness which then leads to you creating the governmental Ambitions you want so what

My Advice from Rich People & for Rich People | GaryVee · 2019 · comprobar

We all trade on the same currency and that is attention. Attention is the number one you need my attention And if you don't have it, you fucking lost. is right here. And the romance of how you want it to be is fucking irrelevant. takes up 50% of every human being's time it's the yellow pages and the billboards and the direct mail in one place. There's no gatekeepers.

RELENTLESS GARY VAYNERCHUK KEYNOTE | LOS ANGELES 2017 · 2017 · comprobar

my friends if you do not spend 2018 completely and obsessively around Facebook and Instagram you will lose let me say this let me I'm making this very simple very black-and-white very [ __ ] basic if you do not spend next year completely obsessing over how you become successful on Facebook and Instagram you will be disproportionately less likely to win because the ungodly amount of attention of regardless of where your consumer is regardless of the age if you use those two platforms we'll cover the far majority of what you're targeting if you're targeting under 20 year olds then I'll start…

95% of You Will Ignore This 2018 Marketing Strategy | Business Squared Keynote in Australia · 2018 · comprobar

I only care about one thing. There's only one thing in the world which is attention. I want to know where the attention is and then I want to figure out how to story tell to it to make the outcome that I want to happen. I can't do anything until I have your attention.

CBT AUTOMOTIVE CONFERENCE GARY VAYNERCHUK KEYNOTE | ATLANTA 2017 · 2017 · comprobar

make more content like every like there to me content like one day we will all wake up and actually live in mixed reality just I'll give you the preview we will we will live in mixed route the data is incredibly compelling the technolog is very clear the new [ __ ] Facebook Rayband glasses you've done it with the audio the new one that just came out right it's like earpods are in trouble like like you know and that just like seems like yes like so and when everyone wakes up every one of you is going to regret not making more content for social media because it won't be where the attention is…

THIS Will Allow You To Make an Unlimited Amount of Content · 2023 · comprobar

think Instagram is one of the most interesting places to start a blog where the photo is 50 percent of the equation it's the right there's just so much it's why I start with attention where there's attention there's opportunity and what something starts as evolves television does not look like the television shows that started as theirs evolution click

The ROI of Every Social Media Platform | Fireside Chat with Tyra Banks at Stanford Graduate School · 2018 · comprobar

forget about all these social networks the next thing voice a RvR or something I don't know yet it's gonna be the same principle as this the reason I'm so good at social is because I cut my teeth on Google and email and then didn't hold romantic to it and became even better at so you guys are running a marathon in treadmill on social now because it's gonna be a proxy to the next thing you is coming in the next ten years and if you're outsourcing social now you know prayer in understanding crypto or AR or VR or everything that's coming next you need to get on it now

People Are the Variable of Success | Q&A in Long Island New York 2018 · 2018 · comprobar

what I'm about social media's golden era will go away just like search engines golden era went away and emails golden era went away everything we're talking is in the prime of its career the prime over the next decade or two it will lose its throne in my opinion to voice devices like Alexa and Google which are going to steal our attention because of the level of convenience it brings to our lives just like email not as good as it was in 1997 but still an outrageously effective way to sell and market even to this day it's just not going to be as fucking awesome as it is right now

The Secret to Success Is Context, Not Just Content | Sydney Keynote 2018 · 2018 · comprobar

so in general I like to tell people look I'm not [ __ ] Nostradamus right so I have no idea the one place I keep list looking at is voice I keep telling you guys guys voice everybody in this room in five years we'll have voice-activated devices whether it's their phone their clothes their car the wallpaper in their home that instead of grabbing a phone you're gonna interact with voice it's going to be frictionless you've got to figure out how your business and service interact in a voice environment it's bro let me tell you something Facebook and Instagram are going nowhere for the next 24…

95% of You Will Ignore This 2018 Marketing Strategy | Business Squared Keynote in Australia · 2018 · comprobar

Meaning like, okay, it's 2018. What do you do? It's a phone first world. It used to be a TV first world. Pinterest and Snapchat and Instagram. These are the ABC, NBC's.

THE STUFF YOU DON'T NORMALLY SEE | DailyVee 080 · 2016 · comprobar